Marketing Manager, HCP Rheumatology

Welcome to AbbVie, a global biopharmaceutical company dedicated to developing innovative treatments that address some of the world's most challenging health issues. We are seeking a dynamic and driven Marketing Manager to join our team, specifically focused on our HCP Rheumatology portfolio. In this role, you will have the opportunity to shape the marketing strategy for our rheumatology products, collaborating with cross-functional teams to drive growth and market share. We are looking for a highly motivated individual with a strong background in healthcare marketing and a passion for making a difference in the lives of patients. If you are a strategic thinker, results-oriented, and a team player, we invite you to apply for this exciting opportunity.

1. Develop and implement marketing strategies for the company's HCP Rheumatology portfolio, in alignment with the overall business objectives and goals.
2. Collaborate with cross-functional teams including sales, medical affairs, market access, and global marketing to ensure the successful execution of marketing plans.
3. Conduct market research and analysis to identify key market trends, competitive landscape, and customer insights to inform marketing strategies.
4. Drive brand awareness and increase market share by developing and executing innovative and targeted marketing campaigns.
5. Create and manage the marketing budget for the HCP Rheumatology portfolio, ensuring efficient and effective use of resources.
6. Monitor and evaluate the performance of marketing initiatives, providing regular updates and recommendations for improvement.
7. Develop strong relationships with key opinion leaders and healthcare professionals in the rheumatology field to drive awareness and advocacy for the company's products.
8. Stay informed on industry trends, competitive landscape, and regulatory requirements to ensure compliance and competitive positioning of the company's products.
9. Effectively communicate marketing strategies and updates to stakeholders, including senior management, sales teams, and other cross-functional teams.
10. Act as a brand champion, ensuring all marketing materials and activities are in line with the company's brand guidelines and messaging.
11. Mentor and develop junior marketing team members, providing guidance and support to help them reach their full potential.
12. Represent the company at industry conferences and events, building relationships and promoting the company's products and brand.

According to JobzMall, the average salary range for a Marketing Manager, HCP Rheumatology in Chicago, IL, USA is between $84,000 and $141,000 per year. This can vary depending on factors such as experience, education, and the specific company and industry the individual is working in. Some companies may offer additional benefits and bonuses as part of the compensation package. Additionally, location can also play a role in the salary range, as cost of living and demand for the role can differ in different cities.

AbbVie is an American publicly traded biopharmaceutical company founded in 2013. It originated as a spin-off of Abbott Laboratories.