American Express

Manager, Interactive Personalization, Travel Marketing

American Express
200 Vesey St, New York, NY 10281, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

Lead TLS marketing personalization strategy, specifically across email channel Lead and build a comprehensive trigger marketing plan, using various data points to create highly-personalized customer journeys. Ensure plans reflect both marketing and servicing-related communications, with a view for customer touchpoints throughout the booking journey. Collaborate with key stakeholders across marketing, digital product, tech and data and analytics to deliver comprehensive and innovative communications. Partner with Enterprise Digital and TLS teams to create innovative personalization solutions to deliver highly relevant end-to-end journeys. Serve as TLS thought leader for marketing automation and personalization; represent TLS among Enterprise Digital teams to ensure use cases are included in roadmaps and prioritization.

Where is this job?
This job is located at 200 Vesey St, New York, NY 10281, USA
Job Qualifications

  • 5-7 years direct marketing experience required; subject matter expertise/experience with marketing automation platforms

  • Experience working with data and product teams to build out use cases, size opportunities and create user experiences

  • Strong people leadership; experience leading and motivating high performing teams

Required Skills

  • Relationship building skills

  • Time Management Skills

  • Agency Management

  • Deliver high-performing campaigns

  • Customer marketing approach

Soft Skills

  • Verbal communication

  • Driven and self-motivated

  • written communication

  • Problem-Solving

  • Flexible to adapt in situation

  • Detail oriented and highly organized

  • Multi tasker

Compensation

According to JobzMall, the average salary range for a Manager, Interactive Personalization, Travel Marketing in 200 Vesey St, New York, NY 10281, USA is between $90,000 and $130,000 per year.

Additional Information
American Express is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedAugust 24th, 2021
Apply BeforeMay 22nd, 2025
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About American Express

American Express Co. operates as a global services company, which engages in the provision of credit card, financial, and global travel services. It operates through the following business segments: U.S. Card Services, International Card Services, Global Commercial Services, Global Network & Merchant Services, and Corporate.

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