
eCommerce Digital Marketing Manager
Manage and execute day-to-day eCommerce operations for the LifeWorks Restaurant Group brand portfolio, including campaigns, social media marketing, product placements, writing and editing content, and updating assets. Determine optimal user interface journeys across various eCommerce and mobile platforms. Manage roadmap for e-commerce and digital experiences, ensuring we always have the most optimal, frictionless experiences for our B2B and B2C platforms. Plan and implement digital merchandising strategies to engage consumers and drive conversions Responsible for planning and executing ongoing customer acquisition and retention strategies, driving new customer acquisition via channels including PPC, SSP, SEO, Paid Social, Display, and Affiliates, and the daily management of the affiliate program; affiliate partner approval and execution of blogger outreach, gifting and delivery of affiliate-based content and asset Evaluate web traffic and metrics to help measure and inform web updates and strategies with a focus on improving the experience based on personas; advise stakeholders on UX best practices and approaches. Manage CMS and develop content for the various web and digital platforms. Write business requirements and user stories.
8+ years of eCommerce and mobile marketing experience
Experience with SEO, Social media, mobile, and related technologies
Familiar with eCommerce platforms such as BigCommerce and Shopify
Google Analytics
Time Management
Content Creation
Record Keeping Skills
Digital merchandising skills
Process Improvement
Communication Skills
Multitasking Skills
Adaptability
Detail Oriented and Organized
According to JobzMall, the average salary range for a eCommerce Digital Marketing Manager in 2400 Market St, Philadelphia, PA 19103, USA is $70,000 to $110,000. This range can vary depending on the employer, qualifications of the applicant, and the specific duties of the role.
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Aramark Corporation, known commonly as Aramark, is an American food service, facilities, and uniform services provider to clients in areas including education, healthcare, business, corrections, and leisure.

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