Bank of America

Sports Sponsorships Marketing Program Manager II

Bank of America

Remote
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Join our team at Bank of America as a Sports Sponsorships Marketing Program Manager II and be a part of our dynamic and innovative sports marketing strategy. In this role, you will have the opportunity to lead and execute high-impact sports sponsorships and partnerships that align with our brand and drive business results. We are looking for a passionate and strategic individual with a strong understanding of the sports industry and experience in developing and implementing successful marketing programs. If you are driven, collaborative, and have a deep love for sports, we want you to join our team and make an impact on our brand and customers.

  1. Develop and execute high-impact sports sponsorship and partnership strategies that align with the overall brand and business objectives of Bank of America.
  2. Lead and manage all aspects of sports sponsorships, including contract negotiations, budget management, and measurement of ROI.
  3. Collaborate with internal teams and external partners to identify and evaluate potential sponsorship opportunities.
  4. Stay up-to-date on industry trends, market developments, and competitor activities to inform decision-making and maximize the impact of sports sponsorships.
  5. Utilize data and analytics to evaluate the effectiveness of current sponsorships and inform future strategies.
  6. Develop and maintain relationships with key stakeholders, including sports organizations, leagues, teams, and media partners.
  7. Work closely with cross-functional teams to integrate sports sponsorships into overall marketing campaigns and initiatives.
  8. Provide strategic recommendations and insights to senior management to drive business growth and enhance brand reputation.
  9. Manage and track budgets, ensuring timely and accurate reporting of expenses and ROI.
  10. Represent Bank of America at industry events and conferences, building awareness and promoting the company's sports sponsorship activities.
  11. Foster a collaborative and inclusive team environment, providing guidance and mentorship to junior team members.
  12. Continuously identify and pursue opportunities to enhance the impact and reach of sports sponsorships.
  13. Adhere to all legal and regulatory guidelines and ensure compliance with internal policies and procedures.
  14. Maintain a thorough understanding of the company's products, services, and target audience to effectively position sports sponsorships for maximum impact.
  15. Demonstrate a deep passion for sports and a strong understanding of the industry to effectively represent Bank of America's brand in the sports sponsorship space.
Where is this job?
This job opening is listed as 100% remote
Job Qualifications
  • Bachelor's Degree In Marketing, Business Administration, Or Relevant Field.

  • Minimum Of 5 Years Of Experience In Sports Sponsorships Or Sports Marketing.

  • Proven Track Record Of Successfully Managing Large-Scale Sports Sponsorship Programs.

  • Strong Understanding Of The Sports Industry And Current Trends In Sponsorship Marketing.

  • Excellent Communication, Negotiation, And Project Management Skills.

Required Skills
  • Strategic Planning

  • Contract Management

  • Budget management

  • Brand management

  • Market analysis

  • Event Coordination

  • ROI measurement

  • Partnership Development

  • Sponsorship Activation

  • Sponsorship Negotiation

  • Campaign Implementation

Soft Skills
  • Communication

  • Conflict Resolution

  • Leadership

  • Time management

  • creativity

  • flexibility

  • Teamwork

  • Adaptability

  • Problem-Solving

  • Decision-making

Compensation

According to JobzMall, the average salary range for a Sports Sponsorships Marketing Program Manager II is $108,000 - $130,000 per year. However, this can vary depending on the specific company, location, and level of experience. Additionally, bonuses, benefits, and other forms of compensation may also impact the overall salary for this role. So while the average salary range is a good starting point, it is important to research and negotiate for a specific salary that reflects your qualifications and the

Additional Information
Bank of America is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedMarch 26th, 2025
Apply BeforeMay 22nd, 2025
This job posting is from a verified source. 

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About Bank of America

Bank of America Corp. is a bank and financial holding company, which engages in the provision of banking and nonbank financial services. It operates through the following segments: Consumer Banking, Global Wealth and Investment Management, Global Banking, Global Markets, and Legacy Assets and Servicing. The Consumer Banking segment offers credit, banking, and investment products and services to consumers and small businesses.

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