Marketing Communications Specialist

Becton Dickinson is seeking a motivated and passionate Marketing Communications Specialist to play an integral role in delivering on the organization’s marketing communications strategy and initiatives. The ideal candidate will have a combination of marketing, communications, and project management experience, and be highly organized and detail oriented with a customer-centric mindset. The role requires an individual with a creative and innovative approach to problem solving, strong communication and interpersonal skills, and the ability to multi-task in a fast-paced environment. If you’re excited about joining a global leader in medical technology, and have a drive to make an impact on the lives of people around the world, we look forward to hearing from you.

Responsibilities:

1. Develop and implement marketing communications strategies to support Becton Dickinson’s products, services, and initiatives.
2. Create and execute marketing plans to achieve organizational goals and objectives.
3. Develop and maintain relationships with external vendors and stakeholders.
4. Oversee and coordinate the development, production, and distribution of communications materials.
5. Manage and execute campaigns, events, and other marketing activities.
6. Monitor and analyze market trends, consumer insights, and competitive landscape.
7. Utilize digital channels to maximize reach and engagement.
8. Develop messaging and positioning strategies to ensure effective communication of product and service features and benefits.
9. Prepare reports and presentations on marketing initiatives for senior management.
10. Work collaboratively with other departments to ensure alignment with overall marketing strategy.

According to JobzMall, the average salary range for a Marketing Communications Specialist in Franklin Lakes, NJ 07417, USA is between $41,100 and $72,300. This range is based on a combination of factors, such as experience, industry, and qualifications.

The BD Life Sciences segment delivers innovative solutions from discovery to diagnosis, continually advancing science and clinical outcomes across infectious disease and cancer. Offerings include preanalytical solutions for sample management, immunology research solutions, including flow cytometry and multiomics tools, microbiology and molecular diagnostics, lab automation and informatics solutions, as well as differentiated reagents and assays.