Bloomberg

Podcast Audience Development Director

Bloomberg

New York, NY, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to the exciting world of podcasting at Bloomberg! We are seeking a passionate and driven individual to join our team as a Podcast Audience Development Director. In this role, you will have the unique opportunity to shape and grow our podcast audience across a variety of platforms. We are looking for someone with a deep understanding of the podcast industry and a proven track record of successfully expanding audience reach. Are you ready to take on this dynamic and rewarding challenge? Keep reading to learn more about the qualifications we are seeking and how you can make an impact at Bloomberg.

  1. Develop and implement strategies to increase podcast audience reach and engagement across various platforms.
  2. Monitor and analyze podcast metrics and data to identify areas for growth and improvement.
  3. Collaborate with content creators and producers to ensure podcast content is optimized for audience growth.
  4. Stay up-to-date with industry trends, best practices, and emerging technologies to continuously improve audience development efforts.
  5. Build and maintain relationships with key partners and platforms to expand the reach of Bloomberg podcasts.
  6. Develop and maintain a deep understanding of Bloomberg's podcast audience and their preferences to inform audience development strategies.
  7. Work closely with marketing and social media teams to promote podcasts and engage with listeners.
  8. Create and manage budgets for audience development initiatives.
  9. Lead and mentor a team of audience development professionals, setting goals and providing guidance to drive success.
  10. Collaborate with cross-functional teams, including content, marketing, and analytics, to align audience development efforts with overall business goals.
  11. Develop and execute promotional campaigns and initiatives to attract new listeners and retain existing ones.
  12. Utilize data and insights to identify opportunities for audience growth and engagement, and develop and execute plans to capitalize on these opportunities.
  13. Monitor and respond to listener feedback and questions to ensure a positive and engaging experience.
  14. Represent Bloomberg at industry events and conferences, sharing insights and best practices with the wider podcasting community.
  15. Continuously track and report on the success and impact of audience development efforts to inform future strategies and initiatives.
Where is this job?
This job is located at New York, NY, USA
Job Qualifications
  • Strong Knowledge And Understanding Of The Podcast Industry, Including Current Trends And Best Practices.

  • Proven Experience In Developing Successful Audience Growth Strategies For Podcasts.

  • Excellent Communication And Interpersonal Skills, With The Ability To Build And Maintain Relationships With Guests, Hosts, And Other Industry Professionals.

  • Proficiency In Data Analysis And Ability To Use Data To Inform Audience Development Strategies.

  • Experience Managing And Growing Multiple Podcasts Simultaneously.

Required Skills
  • Marketing Strategy

  • Event Planning

  • Social media management

  • Brand management

  • Email Marketing

  • Podcast production

  • Audience analytics

  • Influencer outreach

  • Content curation

  • SEO Optimization

  • Audience Engagement

Soft Skills
  • Communication

  • Conflict Resolution

  • Leadership

  • Time management

  • creativity

  • Organization

  • Teamwork

  • Adaptability

  • Problem-Solving

  • Empathy

Compensation

According to JobzMall, the average salary range for a Podcast Audience Development Director in New York, NY, USA is $50,000 to $90,000 per year. This range can vary depending on factors such as the size and success of the podcast, the experience and skills of the director, and the industry or niche of the podcast. Some directors may also receive bonuses or profit-sharing based on the growth and success of the podcast.

Additional Information
Bloomberg is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedFebruary 19th, 2024
Apply BeforeMay 22nd, 2025
This job posting is from a verified source. 
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About Bloomberg

Bloomberg is the world's primary distributor of financial data and a top news provider of the 21st century. A global information and technology company, we use our dynamic network of data, ideas and analysis to solve difficult problems every day.

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