
Digital Content Marketing Specialist
Help elevate and enhance CCL’s brand at all stages of the sales funnel through the development and SEO-optimization of content. Support brand storytelling and the development of digital content in service of CCL’s content marketing strategy, while optimizing for organic search, on-site engagement, and distribution. Partner with editorial leadership to help inform content decisions based on data insights and applicable market trends. Lead brand storytelling efforts to highlight CCL’s impact at the individual, organizational, and societal levels – developing case studies, collecting testimonials, creating alumni profiles, etc. SEO-optimize interactive digital content assets to maximize organic search traffic while also helping drive lead capture and support both paid and organic social engagement.
3-5 years of content development/SEO/marketing experience.
Editorial mindset that seeks to understand what audiences consume & how to create it.
Ability to multi-task within a fast-paced environment, strong follow-through.
Video Editing
Project Management
HTML
Adobe Creative Suite
Google Analytics
Time Management
Lead Generation
Content Manangement
Web analytics
Adaptable
Multitasking
Problem Solving
Verbal communication
written communication
Organizational skills
According to JobzMall, the average salary range for a Digital Content Marketing Specialist in 1 Leadership Pl, Greensboro, NC 27410, USA is $44,000 - $86,000 per year. This salary range is determined by the skills, experience, and qualifications of the individual candidate.
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