Are you passionate about unlocking the full potential of websites through search engine optimization? Do you have a deep understanding of SEO strategies and techniques? If so, Cognizant is looking for a talented and experienced SEO Specialist to join our team. As a global leader in technology and digital solutions, Cognizant offers an exciting and dynamic work environment where you can utilize your skills and expertise to drive business growth. We are seeking a driven individual with a strong background in SEO to help our clients achieve higher online visibility and drive organic traffic to their websites. If you are ready to take your SEO career to the next level, we want to hear from you!
- Develop and implement effective SEO strategies for clients' websites to increase online visibility and drive organic traffic.
- Conduct thorough keyword research and analysis to identify high-value keywords and optimize website content accordingly.
- Perform on-page optimization techniques such as meta tag optimization, internal linking, and content optimization.
- Stay up-to-date with the latest SEO trends and algorithm updates to ensure clients' websites remain optimized.
- Use SEO tools and analytics to track and measure website performance and provide regular reports to clients.
- Collaborate with cross-functional teams, including content writers, web developers, and designers, to ensure SEO best practices are incorporated into website development.
- Utilize backlinking strategies to improve website authority and visibility.
- Monitor and report on competitors' SEO strategies and make recommendations for improvement.
- Identify and troubleshoot technical SEO issues to improve website crawlability and indexability.
- Continuously conduct A/B testing and make data-driven adjustments to improve website performance.
- Participate in client meetings and presentations to provide insights and recommendations for SEO strategies.
- Stay informed about industry developments and attend conferences and workshops to further develop SEO knowledge and skills.
- Train and mentor new team members on SEO best practices and techniques.
- Collaborate with sales and marketing teams to pitch and secure new clients.
- Monitor and ensure compliance with search engine guidelines to maintain website rankings.
In-Depth Knowledge Of Search Engine Algorithms And Ranking Factors: A Seo Specialist At Cognizant Must Have A Thorough Understanding Of How Search Engines Work And What Factors Influence Search Engine Rankings. This Includes Knowledge Of Seo Best Practices, Keyword Research, On-Page Optimization, And Off-Page Optimization Techniques.
Experience With Seo Tools And Analytics: Cognizant Is Looking For A Seo Specialist With Experience Using A Variety Of Seo Tools And Analytics Platforms Such As Google Analytics, Semrush, Ahrefs, And Moz. The Candidate Should Be Able To Use These Tools To Analyze Website Performance, Track Keyword Rankings, And Identify Opportunities For Improvement.
Strong Analytical And Problem-Solving Skills: The Ideal Candidate For This Role Should Possess Strong Analytical And Problem-Solving Skills. They Should Be Able To Interpret Data, Identify Trends, And Make Data-Driven Decisions To Improve Seo Performance. The Ability To Troubleshoot Technical Seo Issues Is Also Essential.
Excellent Communication And Collaboration Skills: As A Seo Specialist At Cognizant, The Candidate Will Be Working With A Team Of Marketers, Web Developers, And Designers. Therefore, Strong Communication And Collaboration Skills Are Crucial. The Candidate Should Be Able To Effectively Communicate Seo Strategies, Provide Recommendations, And Work Collaboratively To Implement Them.
Proven Track Record Of Improving Seo Performance: Cognizant Is Seeking A Seo Specialist With A Track Record Of Achieving Tangible Results In Improving Seo Performance. This Could Be Demonstrated Through Case Studies, Past Work Experience, Or Certifications. The Candidate Should Be Able To Showcase Their Ability To Increase Organic Traffic, Improve Search Engine Rankings, And Drive Conversions.
Keyword Research
Content Creation
Social media management
Competitor Analysis
Link Building
Technical Seo
Seo Audit
On-Page Optimization
Mobile Optimization
Local Seo
Analytics And Tracking
Communication
Conflict Resolution
Leadership
Time management
Interpersonal Skills
Critical thinking
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a SEO Specialist in Dallas, TX, USA is $48,000-$72,000 per year. However, this can vary depending on a variety of factors, including experience, education, and the specific company or industry. Some SEO Specialists may also earn additional income through bonuses or commissions.
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Cognizant is an American multinational corporation that provides IT services, including digital, technology, consulting, and operations services.

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