Marketing Specialist- International , Emerging Brands

Are you a passionate marketer with a global mindset? Do you thrive on developing innovative strategies for emerging brands? Columbia Sportswear is seeking a Marketing Specialist for our International division to help drive the success of our growing portfolio of brands. As a key member of our team, you will have the opportunity to make a significant impact on our international market growth and brand awareness. If you have a strong understanding of international markets, a creative mindset, and a proven track record of success in brand marketing, we want to hear from you! Join us at Columbia Sportswear and be a part of our mission to inspire and enable people to enjoy the outdoors.

1. Develop and implement innovative marketing strategies for the international division of Columbia Sportswear.
2. Conduct market research and analysis to identify global trends, consumer behavior, and competition.
3. Collaborate with cross-functional teams to create and execute marketing campaigns for emerging brands.
4. Work closely with the brand teams to ensure messaging and branding are consistent across all international markets.
5. Monitor and track the effectiveness of marketing initiatives and make recommendations for improvement.
6. Stay up-to-date with industry developments and identify new opportunities for growth in international markets.
7. Build and maintain strong relationships with international partners, distributors, and agencies.
8. Manage marketing budgets and ensure efficient allocation of resources.
9. Develop and maintain brand guidelines for international markets.
10. Communicate regularly with regional teams to ensure alignment and consistency in marketing efforts.
11. Work with the creative team to develop compelling and culturally relevant marketing materials for international markets.
12. Provide support for international events and trade shows.
13. Analyze and report on key performance metrics for international marketing campaigns.
14. Act as a brand ambassador and advocate for Columbia Sportswear's mission and values.
15. Continuously seek out new and innovative ways to drive brand awareness and growth in international markets.

According to JobzMall, the average salary range for a Marketing Specialist- International , Emerging Brands in Portland, OR, USA is $50,000-$70,000 per year. This may vary depending on the specific company, industry, and level of experience of the individual. Some companies may offer higher salaries and additional benefits such as bonuses, stock options, and healthcare benefits. It is important to research and compare offers from different companies to negotiate the best salary for this position.

The Columbia Sportswear Company is a company that manufactures and distributes outerwear, sportswear, and footwear, as well as headgear, camping equipment, ski apparel, and outerwear accessories. It was founded in 1938 by Paul Lamfrom, the father of Gert Boyle.