Comcast

Digital Marketing Specialist

Comcast

Sacramento, CA, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

Are you a tech-savvy, creative individual with a passion for digital marketing? Do you thrive in a fast-paced, ever-changing environment? If so, we have an exciting opportunity for you! Comcast is seeking a talented Digital Marketing Specialist to join our dynamic team. In this role, you will be responsible for developing and executing innovative digital marketing campaigns to drive customer acquisition, engagement, and retention. We are looking for a self-motivated individual with strong analytical skills and a proven track record of success in digital marketing. Join us and be part of a leading telecommunications company that is shaping the future of digital media.

  1. Develop and execute digital marketing campaigns to drive customer acquisition, engagement, and retention.
  2. Stay up-to-date on industry trends and emerging technologies to continuously improve campaign strategies.
  3. Utilize various digital marketing channels, including social media, email, paid search, and display advertising, to reach target audiences.
  4. Collaborate with cross-functional teams, including creative, product, and analytics, to develop and implement campaign strategies.
  5. Conduct thorough research and analysis to identify target audiences, market trends, and competitive landscape.
  6. Monitor and track campaign performance, providing regular reports and insights to stakeholders.
  7. Use data and analytics to optimize campaigns and improve overall performance.
  8. Brainstorm and develop innovative ideas and strategies to engage and retain customers.
  9. Collaborate with external partners and vendors to execute campaigns and ensure timely delivery.
  10. Stay compliant with industry regulations and company policies.
  11. Continuously measure and report on the effectiveness of campaigns, identifying areas for improvement.
  12. Maintain a strong understanding of the company's products and services to effectively promote them through digital marketing.
  13. Adhere to deadlines and manage multiple projects simultaneously.
  14. Continuously test and optimize campaign elements to improve performance.
  15. Stay informed on the latest digital marketing trends, techniques, and best practices.
Where is this job?
This job is located at Sacramento, CA, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Communications, Or A Related Field.

  • Minimum Of 3-5 Years Of Experience In Digital Marketing, Preferably In A B2C Environment.

  • Strong Analytical Skills And Ability To Interpret Data To Make Informed Marketing Decisions.

  • In-Depth Knowledge Of Digital Marketing Strategies And Tactics, Including Seo, Sem, Email Marketing, Social Media, And Content Marketing.

  • Proficiency In Using Digital Marketing Tools And Platforms Such As Google Analytics, Adobe Creative Suite, And Marketing Automation Software.

Required Skills
  • Data Analysis

  • Lead Generation

  • Content Creation

  • Social media management

  • Brand management

  • Digital strategy

  • Email Marketing

  • Audience targeting

  • Web

  • PPC Advertising

  • SEO Optimization

  • Campaign planning

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Critical thinking

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Digital Marketing Specialist in Sacramento, CA, USA is $56,000-$80,000 per year. However, this can vary depending on factors such as experience, education, and the specific industry or company the specialist is working for. Additionally, location can also play a role in salary, as larger cities and more competitive industries may offer higher salaries for digital marketing specialists.

Additional Information
Comcast is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJune 19th, 2024
Apply BeforeMay 22nd, 2025
This job posting is from a verified source. 
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About Comcast

Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.

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