Comcast

Marketing Analyst

Comcast

Dallas, TX, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to Comcast, a leading telecommunications company dedicated to providing exceptional services to our customers. We are currently seeking a dynamic and analytical Marketing Analyst to join our team and drive strategic marketing efforts. As a Marketing Analyst at Comcast, you will have the opportunity to utilize your expertise and contribute to the growth of our brand. If you are a data-driven individual with a passion for marketing and a strong analytical mindset, we encourage you to apply for this exciting opportunity.

  1. Conduct in-depth market research and gather data to analyze market trends, customer preferences, and competitors' strategies.
  2. Utilize various analytical tools and techniques to interpret data and generate insights that drive strategic marketing decisions.
  3. Develop and maintain marketing plans and strategies based on analytical findings and business goals.
  4. Collaborate with cross-functional teams to execute marketing campaigns and initiatives.
  5. Monitor and analyze the performance of marketing efforts, providing recommendations for optimization and improvement.
  6. Stay up-to-date with industry trends and best practices in marketing analytics and data analysis.
  7. Conduct customer segmentation and develop targeted marketing strategies to reach specific demographics.
  8. Analyze customer data to identify opportunities for cross-selling and upselling.
  9. Prepare and present reports and presentations to stakeholders, including senior management.
  10. Support the development and implementation of new products and services based on market research and analysis.
  11. Track and report on key metrics and KPIs to measure the success of marketing initiatives.
  12. Collaborate with sales teams to develop sales enablement materials and support their efforts in driving revenue.
  13. Identify and evaluate potential partnerships and opportunities for strategic marketing collaborations.
  14. Maintain accurate and organized records of all marketing data and analysis.
  15. Continuously identify areas for improvement and make recommendations for process optimizations.
Where is this job?
This job is located at Dallas, TX, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Business, Or A Related Field.

  • 2-3 Years Of Experience In Marketing Analysis Or A Similar Role.

  • Proficiency In Data Analysis And Strong Knowledge Of Statistical Methods.

  • Familiarity With Marketing Tools And Platforms Such As Google Analytics, Adobe Marketing Cloud, And Crm Systems.

  • Excellent Communication And Presentation Skills, With The Ability To Effectively Convey Complex Data To Non-Technical Stakeholders.

Required Skills
  • Social Media

  • Data Analysis

  • Market Research

  • Marketing automation

  • Digital Marketing

  • Brand management

  • Customer segmentation

  • Consumer behavior

  • Competitive analysis

  • ROI analysis

  • Campaign planning

  • Advertising Strategy

Soft Skills
  • Communication

  • Conflict Resolution

  • Leadership

  • Time management

  • creativity

  • Critical thinking

  • Attention to detail

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Marketing Analyst in Dallas, TX, USA is $49,000 to $76,000 per year. This can vary depending on factors such as experience, education, and the specific industry or company the individual is working for. Additionally, bonuses and other benefits may also impact the overall salary for a Marketing Analyst in Dallas.

Additional Information
Comcast is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJune 19th, 2024
Apply BeforeMay 22nd, 2025
This job posting is from a verified source. 
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About Comcast

Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.

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