Media Planner

Are you a strategic thinker with a passion for media planning? Do you thrive in a fast-paced environment and have a strong understanding of media trends and consumer behavior? If so, we have an exciting opportunity for you at Comcast as a Media Planner. As a member of our dynamic team, you will play a crucial role in developing and executing successful media campaigns for our clients. We are looking for a highly organized and detail-oriented individual with excellent communication and analytical skills. If you are ready to take your media planning career to the next level, we want to hear from you!

1. Develop and implement strategic media plans based on client objectives and target audience demographics.
2. Stay up-to-date on industry trends and consumer behavior to inform media planning decisions.
3. Conduct research and analysis to identify the most effective media channels for reaching target audiences.
4. Collaborate with internal teams and external partners to ensure seamless execution of media campaigns.
5. Monitor and optimize media campaigns to ensure they are meeting client goals and objectives.
6. Create and manage budgets for media campaigns, ensuring efficient use of resources.
7. Provide regular updates and reports to clients on the performance of their media campaigns.
8. Develop strong relationships with media vendors to negotiate rates and secure optimal placements for clients.
9. Continuously evaluate and recommend new media opportunities to enhance campaign effectiveness.
10. Act as a subject matter expert on media planning best practices and share knowledge with team members.
11. Maintain a high level of organization and attention to detail in all aspects of media planning.
12. Effectively communicate with clients and team members to ensure alignment and understanding of media plans and strategies.
13. Monitor and analyze market and competitive media activity to inform future planning decisions.
14. Meet tight deadlines and manage multiple projects simultaneously in a fast-paced environment.
15. Continuously seek opportunities for professional growth and development in the media planning industry.

According to JobzMall, the average salary range for a Media Planner in Philadelphia, PA, USA is between $45,000 and $80,000 per year. This can vary depending on experience, company size, and industry. Some Media Planners in Philadelphia may earn higher salaries, especially those with extensive experience and/or working for larger companies. However, entry-level positions may start at a lower salary range.

Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.