DIRECTV

Manager eCommerce - Personalization

DIRECTV
2260 E Imperial Hwy, El Segundo, CA 90245, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

Understand the landscape of DIRECTV.com from a prospect/sales perspective and be able to advise on user experience for media partners. Lead testing and personalization initiatives/strategy. Develop A/B testing plans for channel partner and analyze effectiveness. Implementation of complex dynamic content Analyze and present results on page performance and tests to Senior leadership. Coordinate weekly meetings with channel partners to discuss traffic, sale initiatives and landing page needs. The day to day responsibility will be to manage, optimize and personalize DIRECTV landing page experiences.

Where is this job?
This job is located at 2260 E Imperial Hwy, El Segundo, CA 90245, USA
Job Qualifications

  • 5+ years in digital marketing, preferred in the lead gen/demand gen field

  • Ability to work in cross functional team setting

  • Experience in dynamic content and personalization

Required Skills

  • Time Management Skills

  • A/B Testing skills

  • Marketing strategy execution skills

  • Dynamic content and personalization

  • Marketing Strategy and Positioning

Soft Skills

  • Process Improvement

  • Verbal communication

  • Detail Oriented

  • written communication

  • Adaptability

  • Results-Driven

  • Multi tasker

Compensation

According to JobzMall, the average salary range for a Manager eCommerce - Personalization in 2260 E Imperial Hwy, El Segundo, CA 90245, USA is between $90,000 and $130,000 per year. This range may vary depending on the individual's experience and qualifications.

Additional Information
DIRECTV is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedSeptember 27th, 2021
Apply BeforeMay 8th, 2025
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About DIRECTV

DirecTV is an American direct broadcast satellite service provider based in El Segundo, California and is a subsidiary of AT&T. Its satellite service, launched on June 17, 1994, transmits digital satellite television and audio to households in the United States, Latin America, and the Caribbean.

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