
Marketing Manager - Digital Product Commercialization
Are you a creative and strategic thinker with a passion for driving business growth through digital product commercialization? Look no further! FedEx is seeking a results-driven Marketing Manager to join our dynamic team and make a significant impact on our digital product portfolio. In this role, you will be responsible for developing and executing marketing strategies to drive customer engagement and revenue growth for our digital products. As a leader in the industry, FedEx offers a collaborative and innovative work environment, along with competitive benefits and opportunities for professional growth. If you have a proven track record of success in digital product marketing and are ready to take on a new challenge, we want to hear from you!
- Develop and execute marketing strategies for FedEx's digital product portfolio to drive customer engagement and revenue growth.
- Conduct market research and analysis to identify customer needs and trends in the digital product space.
- Collaborate with cross-functional teams to ensure alignment and consistency in marketing messaging and campaigns.
- Create and manage marketing budgets to maximize return on investment and meet business objectives.
- Monitor and report on key performance indicators to track the success of marketing efforts and make data-driven decisions.
- Stay up-to-date on industry trends and best practices in digital product commercialization to continually improve marketing strategies.
- Lead the development of creative and compelling marketing materials, including email campaigns, social media content, and website updates.
- Work closely with product development teams to ensure timely and successful launch of new digital products.
- Manage relationships with external vendors and agencies to support marketing efforts.
- Mentor and develop team members to foster a high-performing and collaborative marketing team.
- Act as a brand ambassador for FedEx and maintain brand standards in all marketing materials and communications.
- Identify and pursue new opportunities for growth and innovation within the digital product portfolio.
- Collaborate with sales teams to develop targeted marketing campaigns and promotional materials to support sales efforts.
- Communicate marketing plans and results to senior management and stakeholders.
- Adhere to all company policies and procedures, and maintain a high level of professionalism in all interactions.
Bachelor's Degree In Marketing, Business Administration, Or A Related Field.
Minimum Of 5 Years Experience In Marketing, With A Focus On Digital Product Commercialization.
Proven Track Record Of Successfully Launching And Managing Digital Products In A Fast-Paced Environment.
Strong Understanding Of Digital Marketing Strategies, Including Seo, Sem, Social Media, And Email Marketing.
Excellent Communication, Analytical, And Project Management Skills.
Strategic Planning
Social Media
Data Analysis
Market Research
E-Commerce
Campaign Management
Digital Marketing
Brand management
Product Launch
Product positioning
Competitive
Customer Insight
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
flexibility
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Marketing Manager - Digital Product Commercialization in Collierville, TN, USA is $73,000 - $110,000 per year. This may vary depending on factors such as experience, education, and the specific company or industry. It is recommended to research specific job listings and negotiate salary based on individual qualifications and the job market.
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FedEx Corporation is an American multinational delivery services company headquartered in Memphis, Tennessee. The name "FedEx" is a syllabic abbreviation of the name of the company's original air division, Federal Express (now FedEx Express), which was used from 1973 until 2000. The company is known for its overnight shipping service and pioneering a system that could track packages and provide real-time updates on package location, a feature that has now been implemented by most other carrier services. FedEx is also one of the top contractors of the US government.

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