Salesforce Marketing Cloud Email Specialist

Are you a marketing guru with a passion for data-driven strategies? Are you looking for a new challenge at a top financial institution? Look no further! Fifth Third Bank is seeking a talented and experienced Salesforce Marketing Cloud Email Specialist to join our dynamic team. As a member of our marketing team, you will play a crucial role in developing and executing email marketing campaigns using the latest tools and technologies. We are looking for a driven individual with a strong understanding of email marketing best practices and a proven track record of driving results. If you have a keen eye for detail, a strategic mindset, and a passion for delivering exceptional customer experiences, we want to hear from you!

• Develop and execute email marketing campaigns using Salesforce Marketing Cloud
• Utilize data-driven strategies to optimize email campaigns and drive results
• Collaborate with cross-functional teams, including marketing, data analytics, and IT, to ensure seamless execution of campaigns
• Monitor and analyze key performance metrics to continuously improve email marketing efforts
• Stay up-to-date with industry best practices and trends to recommend new strategies and tools
• Create and manage email marketing calendars and schedules to ensure timely delivery of campaigns
• Conduct A/B testing to improve email performance and effectiveness
• Implement segmentation and personalization strategies to tailor emails to different audience segments
• Serve as the subject matter expert on Salesforce Marketing Cloud and provide training and support to team members as needed
• Ensure compliance with email marketing regulations and best practices, including CAN-SPAM and GDPR
• Collaborate with design and content teams to create visually appealing and engaging email templates and content
• Monitor email deliverability and proactively troubleshoot any deliverability issues that may arise.

According to JobzMall, the average salary range for a Salesforce Marketing Cloud Email Specialist in Charlotte, NC, USA is $80,000-$100,000 per year. However, this can vary depending on factors such as experience, skills, and the specific company or organization.

Fifth Third Bank is a bank headquartered in Cincinnati, Ohio, at Fifth Third Center. Its main businesses are Commercial Banking, Branch Banking, Consumer Lending and Wealth & Asset Management.