Ford Motor

Solution Architect - Digital Marketing

Ford Motor

Dearborn, MI, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to Ford Motor Company! We are looking for a dynamic and creative individual to join our team as a Solution Architect - Digital Marketing. As a leader in the automotive industry, Ford is constantly evolving and finding new ways to connect with our customers. In this role, you will be responsible for designing and implementing innovative digital marketing solutions that drive business growth and enhance the overall customer experience. We are seeking a talented and experienced individual with a passion for technology and a deep understanding of digital marketing strategies. If you are a strategic thinker with a track record of success in designing and implementing digital solutions, we want to hear from you. Join us at Ford and be a part of shaping the future of automotive digital marketing.

  1. Develop and maintain a deep understanding of Ford's digital marketing goals, strategies, and initiatives.
  2. Lead the planning, design, and implementation of innovative and effective digital marketing solutions that align with Ford's business objectives.
  3. Collaborate with cross-functional teams to gather requirements, identify opportunities, and recommend solutions that enhance the overall customer experience.
  4. Stay updated on the latest trends, technologies, and best practices in digital marketing to continuously improve and optimize Ford's digital marketing efforts.
  5. Conduct thorough research and analysis to identify customer needs, behavior, and preferences, and use this information to inform digital marketing strategies.
  6. Work closely with the marketing team to develop and implement data-driven, targeted digital marketing campaigns that drive business growth and engagement.
  7. Provide technical expertise and guidance to internal stakeholders on digital marketing tools, platforms, and channels.
  8. Monitor and measure the performance of digital marketing solutions, and make recommendations for improvements and optimizations.
  9. Develop and maintain relationships with external partners and vendors to leverage their expertise and tools to enhance Ford's digital marketing efforts.
  10. Act as a subject matter expert on digital marketing trends, best practices, and emerging technologies, and share knowledge and insights with the team.
Where is this job?
This job is located at Dearborn, MI, USA
Job Qualifications
  • Extensive Experience In Digital Marketing: A Solution Architect At Ford Motor Must Possess A Deep Understanding Of The Digital Marketing Landscape, Including Current Trends, Technologies, And Best Practices. They Should Also Have A Proven Track Record Of Successful Digital Marketing Campaigns.

  • Strong Technical Background: The Role Of A Solution Architect At Ford Motor Requires A Strong Technical Background, With Proficiency In Various Digital Marketing Tools And Platforms. They Should Also Have A Thorough Understanding Of Web Development, Analytics, Data Management, And Other Technical Aspects Of Digital Marketing.

  • Excellent Communication And Collaboration Skills: As A Key Liaison Between The Marketing And Technical Teams At Ford Motor, A Solution Architect Must Have Exceptional Communication And Collaboration Skills. They Should Be Able To Effectively Communicate Complex Technical Concepts To Non-Technical Stakeholders And Work Collaboratively With Cross-Functional Teams.

  • Strategic Thinking And Problem-Solving Abilities: A Solution Architect At Ford Motor Should Have The Ability To Think Strategically And Provide Innovative Solutions To Complex Problems. They Should Be Able To Analyze Data, Identify Opportunities, And Develop Strategies To Achieve Business Objectives.

  • Project Management Expertise: The Role Of A Solution Architect At Ford Motor Involves Managing Multiple Projects Simultaneously. Therefore, They Should Have Strong Project Management Skills, Including The Ability To Prioritize Tasks, Meet Deadlines, And Manage Resources Effectively. They Should Also Have Experience In Agile Methodologies And Project Management Tools.

Required Skills
  • Strategic Planning

  • Data Analysis

  • Market Research

  • E-Commerce

  • Social Media Marketing

  • User Experience

  • Content Creation

  • Brand management

  • Search engine optimization

  • Customer segmentation

  • Digital advertising

Soft Skills
  • Communication

  • Conflict Resolution

  • Customer Service

  • Leadership

  • Time management

  • Critical thinking

  • Attention to detail

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Solution Architect - Digital Marketing in Dearborn, MI, USA is between $90,000 and $130,000 per year. This may vary depending on factors such as education, experience, and specific job responsibilities.

Additional Information
Ford Motor is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJuly 1st, 2024
Apply BeforeMay 22nd, 2025
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About Ford Motor

Ford is a leading top 10 automobile companies in the world and was established in 1903 by Henry Ford at Dearborn, Michigan, United States. Ford makes many popular car models such as Fiesta, Endeavour, Eco sport, Expedition, Escape, Mustang, Taurus, Focus, and Fusion. This top automobile company in 2018 has an annual production capacity of around 6.7 million cars and employs more than 200,000 personnel. Ford had an estimated annual revenue of almost $150 billion with a net income of around $8 billion in 2017 and owns more than 90 automobile manufacturing plants across the world.

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