
Vehicle Merchandising Manager, Global Digital
Are you passionate about the automotive industry and have a strong background in digital merchandising? Ford Motor is seeking a dynamic and driven Vehicle Merchandising Manager to join our global team. As the leader of our digital vehicle merchandising strategy, you will play a crucial role in driving sales and enhancing our brand presence across various digital platforms. We are looking for a highly experienced and innovative professional who is ready to take on the challenge of elevating our digital presence to the next level. If you have a keen eye for detail, a strategic mindset, and a passion for all things automotive, we want to hear from you!
- Develop and implement a comprehensive digital vehicle merchandising strategy for Ford Motor, in line with the company's goals and objectives.
- Oversee the creation and management of digital content for all vehicles, ensuring accuracy and consistency across all platforms.
- Collaborate with cross-functional teams to ensure all digital marketing efforts align with the overall brand strategy.
- Monitor and analyze digital marketing trends and consumer behavior to identify opportunities for improvement and innovation.
- Manage and allocate budgets to various digital marketing initiatives in order to maximize ROI.
- Lead and mentor a team of digital merchandising specialists to ensure their continued growth and development.
- Work closely with external agencies and vendors to develop and implement cutting-edge digital merchandising campaigns.
- Stay up-to-date with industry developments and best practices, and proactively identify and implement new technologies and tactics to enhance the company's digital presence.
- Ensure compliance with all legal and ethical guidelines in all digital marketing efforts.
- Communicate regularly with senior management to provide updates on digital merchandising performance and results.
Bachelor's Degree In Marketing, Business Administration, Or A Related Field.
Minimum Of 5 Years Of Experience In Digital Marketing And E-Commerce, Preferably In The Automotive Industry.
Strong Understanding Of Global Trends And Consumer Behavior In The Automotive Market.
Experience In Managing And Optimizing Digital Advertising Campaigns Across Various Platforms.
Excellent Communication And Leadership Skills, With The Ability To Collaborate With Cross-Functional Teams And Drive Results.
Project Management
Social Media
Market Research
E-Commerce
Budget management
Content Creation
Digital Marketing
Analytics
SEO/SEM
Brand management
Customer segmentation
Product positioning
Communication
Conflict Resolution
Leadership
Time management
creativity
Organization
Teamwork
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Vehicle Merchandising Manager, Global Digital in Dearborn, MI, USA is between $93,000 and $130,000 per year. This can vary depending on factors such as the individual's experience, education, and the specific company they are working for. Some companies may offer additional benefits such as bonuses or stock options, which can also impact the overall salary.
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Ford is a leading top 10 automobile companies in the world and was established in 1903 by Henry Ford at Dearborn, Michigan, United States. Ford makes many popular car models such as Fiesta, Endeavour, Eco sport, Expedition, Escape, Mustang, Taurus, Focus, and Fusion. This top automobile company in 2018 has an annual production capacity of around 6.7 million cars and employs more than 200,000 personnel. Ford had an estimated annual revenue of almost $150 billion with a net income of around $8 billion in 2017 and owns more than 90 automobile manufacturing plants across the world.

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