Digital Marketing Specialist

We are looking for a skilled and passionate Digital Marketing Specialist to join our team at H&M. As a Digital Marketing Specialist, you will be a core part of our marketing team, responsible for driving the success of our digital campaigns.We’re looking for someone who has a creative eye and an analytical mindset. You should have a deep understanding of digital marketing, a keen eye for detail and excellent communication and organizational skills. You should also be able to work well in a team and be able to think strategically about the direction of our digital campaigns.If you’re excited by the opportunity to join a fast-paced, innovative team and make a real impact on our digital marketing efforts, then we want to hear from you!

Responsibilities:

1. Develop and execute successful digital marketing campaigns that align with H&M’s overall marketing strategy.
2. Analyze and report on the performance of digital campaigns, identifying areas of improvement and success.
3. Monitor and adjust campaigns to ensure they are meeting objectives.
4. Utilize digital marketing tools such as SEO, PPC, and social media to drive traffic and engagement.
5. Collaborate with other members of the marketing team to develop creative concepts and ideas.
6. Create content for digital channels such as website, blogs, and social media accounts.
7. Ensure all digital content is optimized for mobile devices.
8. Monitor and respond to customer inquiries and feedback on digital channels.
9. Stay up to date on the latest digital marketing trends and best practices.

According to JobzMall, the average salary range for a Digital Marketing Specialist in Philadelphia, PA, USA is $50,000 - $70,000 per year. This estimate is based on data from various job boards and employers, and is an estimate of the salary range for the role.

Hennes & Mauritz AB is a Swedish multinational clothing-retail company known for its fast-fashion clothing for men, women, teenagers and children. As of November 2019, H&M operates in 74 countries with over 5,000 stores under the various company brands, with 126,000 full-time equivalent positions.