
Social Media Manager
Leverage marketing and social media management skills to enhance The Hanover’s social media presences, including social selling and interacting with agents and customers. Provide overall direction and lead strategic planning efforts for social media and online reputation/customer service reviews. Develop and execute social media advertising campaigns to help attract new customers and build our brand on social media. Create and manage annual social media editorial calendar. Develop Google AdWords strategy for the company that supports its online reputation strategy. Develop a comprehensive quarterly measurement reports to track our online reputation and social media engagement.
3-5 Years of social media experience
Experience developing, implementing and measuring social ad campaigns on variety of channels to reach specific audiences and drive business growth
Experience in running A/B tests with social advertising and designing experiments
Hootsuite Academy Certified
Google Analytics
Time Management
SEO optimizations
Managing social media channels
Online marketing channels
Verbal communication
Detail Oriented
written communication
Goal-Driven
Creative Thinker
According to JobzMall, the average salary range for a Social Media Manager in 440 Lincoln St, Worcester, MA 01605, USA is approximately $53,000 to $77,000 per year. This range is dependent on factors such as experience, qualifications, and the company's budget.
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The Hanover Insurance Group, Inc., based in Worcester, Massachusetts, is one of the oldest continuous businesses in the United States still operating within its original industry.

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