
Search Engine Optimization Analyst
Hasbro is searching for a highly motivated and passionate Search Engine Optimization (SEO) Analyst to join our team! In this position, you will be responsible for developing and executing strategies to optimize our website for organic search and drive qualified traffic to our digital channels.As our SEO Analyst, you will need to have a thorough understanding of SEO platforms and analytics tools, a highly analytical mindset, and the ability to communicate effectively with all levels of the organization. Working with the Digital team, you will develop, implement, and analyze SEO campaigns to ensure the company is meeting its goals and staying ahead of the competition.To be successful in this role, you must have a Bachelor’s degree in Marketing or a related field and a minimum of three years of experience in SEO and online marketing. You must also have a deep understanding of search engine algorithms, SEO best practices, and digital marketing strategies. Experience with Google Analytics and AdWords is essential. You should possess excellent communication and project management skills and the ability to think creatively.If you believe you have the drive and skill set to help us succeed in this role, we would love to hear from you!
Responsibilities:
- Develop and execute strategies to optimize Hasbro's website for organic search and drive qualified traffic to digital channels.
- Thorough understanding of SEO platforms and analytics tools.
- Analyze SEO campaigns to ensure the company is meeting its goals.
- Develop, implement, and analyze SEO campaigns.
- Stay ahead of competitors by staying up to date on search engine algorithms, SEO best practices, and digital marketing strategies.
- Utilize Google Analytics and Adwords to drive results.
- Possess excellent communication and project management skills.
- Possess the ability to think creatively.
Excellent Communication And Interpersonal Skills
Strong Analytical And Problem-Solving Skills
Ability To Work Independently And Collaboratively
Proven Experience Working With Seo Tools
Knowledge Of Html
Css
And Javascript
Understanding Of The Principles Of Search Engine Optimization
Experience With Web Content Management Systems
Familiarity With Digital Marketing Concepts
Social Media
Data Analysis
Keyword Research
A/B testing
Adwords
Reporting
Analytics
HTML/CSS
Copywriting
On-Page SEO
Content optimization
SEO strategies
Link Building
Technical Seo
Off-Page Seo
Communication
Leadership
Time management
Interpersonal Skills
creativity
Organization
Analytical skills
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Search Engine Optimization Analyst in Pawtucket, RI, USA is between $46,742 and $77,777. This range includes base salary, bonuses, and other forms of compensation. It is important to note, however, that salaries can vary widely depending on experience, location, industry, and employer.
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Hasbro, Inc. is an American worldwide toy and board game company. It is the largest toy maker in the world in terms of stock market value, and third largest with revenues of approximately $5.12 billion. Hasbro acquired the trademarks and products of Kenner, Parker Brothers, and Milton Bradley, among others.

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