
Performance Marketing Associate
Are you a driven and results-oriented individual with a passion for digital marketing? Do you have a knack for analyzing data and creating strategic campaigns? If so, then we have the perfect opportunity for you! Hearst Corporation is seeking a Performance Marketing Associate to join our team. In this role, you will play a crucial part in driving growth and maximizing ROI for our various digital properties. We are looking for someone who is a self-starter, detail-oriented, and has a strong understanding of performance marketing tactics. If you are ready to take your career to the next level, we encourage you to apply for this exciting opportunity!
- Develop and execute performance marketing campaigns to drive growth and maximize ROI for digital properties.
- Analyze data and utilize insights to inform campaign strategy and optimization efforts.
- Monitor and report on key performance metrics, providing regular updates and recommendations for improvement.
- Collaborate with cross-functional teams to ensure alignment and integration of performance marketing efforts with overall business objectives.
- Stay up-to-date with industry trends and best practices in performance marketing, making recommendations for innovation and improvement.
- Conduct thorough research and analysis to identify target audiences and inform targeting strategies.
- Continuously track and analyze campaign performance, making data-driven decisions for optimization.
- Manage budgets and allocate resources effectively to achieve desired results.
- Act as a brand ambassador, ensuring all performance marketing efforts align with company values and messaging.
- Actively seek out new opportunities for growth and improvement, presenting ideas and strategies to leadership.
- Maintain a high level of organization and attention to detail in all aspects of performance marketing.
- Foster strong relationships with external partners and vendors, negotiating contracts and managing relationships effectively.
- Act as a mentor and resource for junior team members, providing guidance and support as needed.
- Adhere to all company policies and procedures, maintaining ethical and professional standards at all times.
Bachelor's Degree In Marketing, Advertising, Or A Related Field.
Strong Analytical Skills With The Ability To Interpret Data And Make Data-Driven Decisions.
2-3 Years Of Experience In Performance Marketing, Preferably In The Digital Media Industry.
Proficiency With Performance Marketing Tools And Platforms Such As Google Analytics, Facebook Ads Manager, And Adwords.
Excellent Communication And Collaboration Skills, With The Ability To Work Cross-Functionally With Other Teams.
Social Media
Google Analytics
Data Analysis
Lead Generation
Campaign Management
A/B testing
SEO
PPC
Email Marketing
Digital advertising
Content optimization
performance tracking
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Performance Marketing Associate in New York, NY, USA is $50,000 - $70,000 per year. However, this can vary depending on the specific company, industry, and level of experience of the individual. Additionally, bonuses, benefits, and other compensation packages may also impact the overall salary.
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Hearst Communications, Inc., often referred to simply as Hearst, is an American multinational mass media and business information conglomerate based in Hearst Tower in Midtown Manhattan in New York City.

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