Director of Upstream Marketing

We are looking for a talented and experienced Director of Upstream Marketing to join our team at Hologic and lead our upstream marketing efforts. The ideal candidate for this role will have a passion for biotechnology, a strategic mindset, and a proven track record of success.The successful candidate will be responsible for developing and executing marketing strategies that create demand for our products and services. They will collaborate with internal and external stakeholders to create compelling content and campaigns, and effectively communicate our message to our target audiences.To be successful in this role, the candidate must possess a minimum of seven years of experience in marketing, preferably in a biomedical setting. They will have a thorough understanding of marketing principles, digital marketing tools, and the ability to lead cross-functional teams. Excellent written and verbal communication skills, as well as strong interpersonal skills, are essential for success in this role.We are looking for a creative, innovative leader who is passionate about biotechnology and has a proven track record of success in marketing. If you are a self-starter with the ability to work independently and take initiative, we want to hear from you!

Responsibilities:

1. Develop and execute upstream marketing strategies to create demand for Hologic products and services.
2. Collaborate with internal and external stakeholders to create compelling content and campaigns.
3. Effectively communicate marketing message to target audiences.
4. Utilize digital marketing tools to promote products and services.
5. Lead cross-functional teams in marketing efforts.
6. Possess a thorough understanding of marketing principles.
7. Develop and maintain relationships with key stakeholders.
8. Maintain up-to-date knowledge of the biotechnology industry.
9. Monitor market trends and adjust strategies accordingly.
10. Ensure marketing efforts are in line with company goals and objectives.

According to JobzMall, the average salary range for a Director of Upstream Marketing in Marlborough, MA, USA is between $122,000 and $196,000. This salary range may vary depending on factors such as experience, education, and employer.

Hologic is a global champion of women’s health, we integrate The Science of Sure into everything we do to help improve and save lives through early detection and proactive treatment.