
Manager Customer Data and Insights
The Manager Customer Data & Insights is part of the Personalization team and supports stakeholders by overseeing an array of Customer analytics disciplines. Firstly, the Manager is tasked to curate, optimize and publish insights relating to Customer demographics, transactions that help inform and direct future Marketing strategies, Promotions and Personalization strategies & tactics. Drives a data centric targeted marketing approach across all Consumer Promotions. Partners closely with Manager Digital Analytics to design a series of dashboards providing insight into on-going Customer engagement as well as the health and reliability of our operational communications. Partners closely with Manager Brand Strategy to support ad hoc needs to plan, measure and optimize marketing programs to drive first choice. Partners closely with Product Development stakeholders to oversee and/or compliment analytical needs to measure the Customer response to past and present initiatives.
Five (5) years airline industry and/or analytical work experience.
Two (2) years of experience of managing projects and leading teams
Experience building and supporting campaigns, journeys and flows using a Customer Data Platform
Thorough understanding of Marketing and its application to JetBlue’s business model.
Sql
Python
Tableau
Database Management
R
Looker
Time Management Skills
Statistical analysis techniques
Consumer behavior and marketing
Verbal communication
written communication
Organizational skills
Problem-Solving
Flexibility/Adaptability
Attention to detail and accuracy
Multi tasker
According to JobzMall, the average salary range for a Manager Customer Data and Insights in 27-01 Queens Plaza N, Queens, NY 11101, USA is between $50,000 and $75,000 per year. This salary range may vary depending on the experience and qualifications of the candidate.
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JetBlue Airways Corporation, stylized as jetBlue, is a major American airline low cost passenger carrier, and the sixth largest in the United States by passengers carried.

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