Search Engine Marketing Associate

Macy's is looking for a talented and highly motivated Search Engine Marketing Associate to join our fast-paced, innovative team. As a key member of our digital marketing team, you will have the ability to make an impact on our business by leveraging your expertise in search engine marketing. To be successful in this role, you must have a passion for driving results and a strong understanding of SEO and SEM. We're looking for an individual who is organized, detail-oriented, and a creative problem solver. In addition, the ideal candidate will have the following qualifications.

Responsibilities:

1. Develop and implement effective search engine marketing campaigns to reach target audiences and maximize ROI.
2. Monitor, analyze, and report on performance of search engine marketing campaigns.
3. Optimize and manage SEO and SEM campaigns to ensure maximum visibility and traffic.
4. Conduct keyword research and develop keyword strategies to increase website traffic.
5. Analyze website data and performance to identify areas of improvement.
6. Stay up-to-date with emerging trends and best practices in search engine marketing.
7. Collaborate with other members of the digital marketing team to ensure cohesive strategies.
8. Provide creative solutions to challenging search engine marketing problems.
9. Manage multiple projects and campaigns simultaneously.
10. Monitor and adjust budgets, bids, and campaigns as needed.

According to JobzMall, the average salary range for a Search Engine Marketing Associate in New York, NY, USA is $51,100 - $78,500 per year. This range is based on salaries submitted anonymously to the site by users.

Macy's, the largest retail brand of Macy's, Inc. delivers fashion and affordable luxury to customers at approximately 670 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. It operates its business under the brand names Macy's, Bloomingdale's, and Bluemercury, which sells merchandise, including apparel and accessories, cosmetics, home furnishings, and other consumer goods. It also provides various support functions to the company's retail operations through its subsidiaries namely, FDS Bank; Macy's Systems and Technology, Inc; Macy's Merchandising Group, Inc; and Macy's Logistics and Operations.