
Senior Digital Marketing Specialist
Are you a creative and strategic thinker with a passion for all things digital? Are you ready to take your marketing career to the next level? If so, we have an exciting opportunity for you to join our team as a Senior Digital Marketing Specialist at Marsh & McLennan Companies. As a global leader in professional services and consulting, we are seeking a highly skilled individual to drive our digital marketing efforts and help us reach our business goals. If you have a strong background in digital marketing and a proven track record of success, we want to hear from you. Join us and be a part of a dynamic and innovative team that is shaping the future of our company and the industry.
- Develop and implement digital marketing strategies that align with the company's overall business objectives.
- Stay up-to-date on emerging digital marketing trends and technologies to constantly improve and innovate our digital presence.
- Create and manage digital marketing campaigns across various channels, including social media, email, and search engine marketing.
- Analyze and report on the performance of digital marketing initiatives, using data to make strategic recommendations for improvement.
- Collaborate with cross-functional teams to ensure consistent messaging and branding across all digital platforms.
- Conduct market research and competitive analysis to identify new opportunities for growth and stay ahead of industry trends.
- Manage and maintain relationships with external partners, such as agencies and vendors, to maximize the effectiveness of digital marketing efforts.
- Train and mentor junior team members on digital marketing best practices and industry standards.
- Develop and manage budgets for digital marketing campaigns, ensuring efficient use of resources.
- Monitor and respond to customer feedback and inquiries on digital platforms.
- Stay informed on relevant laws and regulations related to digital marketing to ensure compliance.
- Continuously evaluate and improve the user experience on our digital platforms to drive engagement and conversions.
- Act as a brand ambassador for Marsh & McLennan Companies, promoting our values and mission through all digital marketing efforts.
- Proactively identify and troubleshoot any issues or roadblocks in digital marketing efforts and provide timely solutions.
- Collaborate with the marketing and communications teams to develop and execute integrated marketing campaigns.
Minimum Of 5 Years Of Experience In Digital Marketing, With A Focus On Strategy Development And Execution.
Strong Understanding Of Various Digital Marketing Channels, Including Social Media, Email Marketing, Seo/Sem, And Display Advertising.
Proven Track Record Of Driving Successful Digital Marketing Campaigns And Achieving Measurable Results.
Experience With Data Analysis And The Ability To Use Insights To Inform Marketing Strategies And Tactics.
Knowledge Of Industry Best Practices And Trends In Digital Marketing, As Well As The Ability To Adapt To New Technologies And Platforms.
Data Analysis
Lead Generation
Content Creation
A/B testing
Web analytics
Social media management
Email Marketing
Digital advertising
brand strategy
PPC Advertising
SEO Optimization
Communication
Conflict Resolution
Decision Making
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Digital Marketing Specialist in Baton Rouge, LA, USA is $55,000 - $85,000. This may vary depending on the specific company, the individual's level of experience and skills, and other factors such as bonuses and benefits.
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Marsh & McLennan Companies, Inc. is a global professional services firm, headquartered in New York City with businesses in insurance brokerage, risk management, reinsurance services, talent management, investment advisory, and management consulting.

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