Senior Director, Communications - Digital Transformation
Welcome to the Mayo Clinic team! We are seeking a dynamic and innovative Senior Director of Communications to lead our digital transformation efforts. In this role, you will have the opportunity to shape the communication strategy for one of the world's leading healthcare organizations, and play a crucial role in driving digital transformation across the organization. As a Senior Director, you will be a key member of the leadership team and will have the chance to collaborate with cross-functional teams to develop and implement cutting-edge digital communication strategies. To excel in this role, we are looking for a strong leader with a deep understanding of digital communications and a passion for driving change and innovation. If you are a strategic thinker, a collaborative team player, and a skilled communicator, we invite you to join us in our mission to provide the best possible care to our patients.
- Develop and implement a comprehensive digital communication strategy for the organization, in alignment with the overall business objectives and goals.
- Lead and manage a team of communication professionals, providing guidance, direction, and support to achieve departmental and organizational objectives.
- Collaborate with cross-functional teams, including marketing, IT, and healthcare teams, to drive digital transformation and ensure a cohesive and integrated approach to communication.
- Conduct research and analysis to identify emerging trends in digital communication, and leverage these insights to develop innovative strategies and tactics.
- Oversee the creation and dissemination of compelling and engaging content across various digital platforms, including social media, websites, and email marketing.
- Ensure consistency and accuracy of messaging across all digital channels, in line with the organization's brand and values.
- Monitor and analyze metrics and performance indicators to evaluate the effectiveness of digital communication efforts and make data-driven decisions for continuous improvement.
- Serve as a spokesperson and represent the organization in various media and public relations activities.
- Stay up-to-date with industry developments and best practices in digital communication, and proactively share knowledge and insights with the team and organization.
- Foster a culture of innovation, collaboration, and continuous learning within the communication team and across the organization.
Extensive Experience In Digital Transformation: The Senior Director Should Have A Strong Background In Digital Transformation, Including Leading Successful Initiatives In Previous Roles. They Should Have A Deep Understanding Of Emerging Digital Trends And Technologies In The Healthcare Industry.
Proven Track Record Of Driving Digital Communication Strategies: The Ideal Candidate Should Have A Track Record Of Developing And Implementing Digital Communication Strategies That Have Resulted In Increased Engagement, Brand Awareness, And Revenue Growth. They Should Have Experience In Utilizing Various Digital Channels, Such As Social Media, Email, And Website, To Effectively Communicate With Internal And External Stakeholders.
Strong Leadership And Management Skills: As A Senior Level Position, The Senior Director Should Have Exceptional Leadership And Management Skills. They Should Have Experience In Leading And Managing A Team Of Digital Communication Professionals, As Well As Collaborating With Cross-Functional Teams To Achieve Strategic Goals.
Excellent Communication And Storytelling Abilities: The Senior Director Should Possess Excellent Communication Skills, Both Written And Verbal. They Should Be Able To Effectively Articulate Complex Digital Concepts In A Clear And Concise Manner To Various Audiences, Including Executives, Staff, And Patients. Additionally, The Candidate Should Have Strong Storytelling Abilities To Create Compelling And Engaging Digital Content.
Knowledge Of Healthcare Industry Regulations And Compliance: The Senior Director Should Have A Thorough Understanding Of Healthcare Industry Regulations And Compliance, Such As Hipaa, Gdpr, And Fda Guidelines. They Should Be Able To Ensure That All Digital Communication Efforts Are In Compliance With These Regulations And Work Closely With Legal And Compliance Teams To Mitigate Any Potential Risks.
Strategic Planning
Project Management
Data Analysis
Digital Marketing
Content development
Social media management
Brand management
Team Leadership
Website optimization
Stakeholder engagement
Crisis Communication
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Director, Communications - Digital Transformation in Rochester, MN, USA is $150,000 - $200,000 per year. This salary range can vary depending on the specific company, industry, and individual's experience and qualifications. Additionally, bonuses, benefits, and other forms of compensation may also be included in the overall salary package.
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The Mayo Clinic is an American not-for-profit organization academic medical center based in Rochester, Minnesota, focused on integrated clinical practice, education, and research. It employs over 4,500 physicians and scientists, along with another 58,400 administrative and allied health staff.
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