Director, Digital Marketing LatAm

Are you a strategic and innovative leader with a passion for digital marketing? Look no further, because McDonald's Corporation is seeking a Director of Digital Marketing for the LatAm region. In this role, you will have the opportunity to drive the digital marketing strategy for one of the world's most iconic brands. We are looking for a dynamic individual with a strong understanding of the digital landscape in Latin America and a proven track record of success in driving business growth through digital channels. If you are a results-driven, collaborative, and forward-thinking professional, we invite you to apply for this exciting opportunity.

1. Develop and implement a comprehensive digital marketing strategy for the LatAm region that aligns with McDonald's overall business objectives.
2. Stay up-to-date with the latest digital marketing trends and technologies in the Latin American market and use this knowledge to drive innovative and effective campaigns.
3. Collaborate with cross-functional teams, including marketing, operations, and IT, to ensure seamless execution of digital initiatives.
4. Monitor and analyze key performance metrics to measure the success of digital marketing efforts and make data-driven recommendations for improvement.
5. Lead and mentor a team of digital marketing professionals to drive high-quality work and foster a culture of continuous learning and development.
6. Identify and develop strategic partnerships and collaborations to expand McDonald's digital presence and reach in the LatAm region.
7. Act as a brand ambassador and ensure all digital marketing initiatives align with McDonald's brand guidelines and values.
8. Manage and optimize digital marketing budgets to achieve maximum ROI.
9. Identify and mitigate potential risks and challenges in the digital landscape, implementing proactive solutions to ensure successful outcomes.
10. Collaborate with global teams to share best practices and drive alignment across regions.

According to JobzMall, the average salary range for a Director, Digital Marketing LatAm in Chicago, IL, USA is between $150,000-$200,000 per year. This can vary depending on the specific company, industry, and level of experience of the individual. Additionally, bonuses and other benefits may also impact the overall compensation for this role.

McDonald's is the world's leading global foodservice retailer with over 37,000 locations in over 100 countries. More than 90% of McDonald's restaurants worldwide are owned and operated by independent local business men and women.