
Consultant, Social Media
We are seeking a highly skilled and motivated Consultant, Social Media to join our team at Nationwide Mutual Insurance. As a leading insurance provider, we understand the importance of utilizing social media to connect with customers and promote our brand. That's why we need a talented individual with a passion for social media strategy and experience in the industry to help us elevate our online presence and drive engagement. If you are a creative thinker, team player, and have a strong understanding of social media platforms and trends, we encourage you to apply for this exciting opportunity.
- Develop and implement social media strategies to enhance the company's online presence and drive engagement with customers and potential customers.
- Create and curate engaging and relevant content for various social media platforms, including but not limited to Facebook, Twitter, Instagram, and LinkedIn.
- Monitor and analyze social media metrics to track the success of campaigns and make recommendations for improvement.
- Collaborate with cross-functional teams to align social media efforts with overall marketing and business objectives.
- Stay up-to-date with the latest social media trends, tools, and best practices to continually improve and optimize the company's social media strategy.
- Respond to customer inquiries and comments on social media in a timely and professional manner.
- Identify and engage with key influencers and brand advocates to help promote the company's products and services.
- Act as a brand ambassador and ensure that all social media content aligns with the company's values and messaging.
- Monitor and manage the company's online reputation by proactively addressing any negative feedback or issues on social media.
- Provide reports and insights to management on social media performance and make recommendations for future campaigns and strategies.
- Collaborate with external agencies and vendors to execute social media campaigns and initiatives.
- Train and educate employees on social media best practices and guidelines to ensure consistency in brand messaging.
- Stay informed on industry regulations and compliance guidelines to ensure all social media content is in line with legal requirements.
- Continuously evaluate and improve the company's social media presence to maintain a competitive edge in the industry.
Bachelor's Degree In Marketing, Communications, Or Related Field.
Minimum Of 3 Years Of Experience In Social Media Management, Preferably In The Insurance Industry.
In-Depth Knowledge Of Social Media Platforms, Analytics, And Best Practices.
Excellent Communication And Interpersonal Skills, With The Ability To Collaborate With Cross-Functional Teams.
Strong Analytical Skills And Ability To Use Data To Inform Social Media Strategy And Decision-Making.
Advertising
Strategic Planning
Campaign Management
Content Creation
Digital Marketing
customer service
Social Media Analytics
Branding
community management
Influencer outreach
Crisis Communication
Data
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
flexibility
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Consultant, Social Media in Columbus, OH, USA is $45,000 - $75,000 per year. However, this can vary depending on factors such as experience, education, and the specific industry or company the consultant is working for. It is important to note that salaries may also differ for consultants working as independent contractors or for larger consulting firms.
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Nationwide Mutual Insurance Company and affiliated companies, commonly shortened to Nationwide, is a group of large U.S. insurance and financial services companies based in Columbus, Ohio. The company also operates regional headquarters in Scottsdale, Arizona; Des Moines, Iowa and San Antonio, Texas.

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