
Marketing Business Partner
Welcome to NatWest Group, where we are dedicated to helping our customers achieve their financial goals. We are currently seeking a dynamic and results-driven Marketing Business Partner to join our team. As a Marketing Business Partner, you will play a critical role in developing and executing marketing strategies that align with our overall business objectives. We are looking for someone who is passionate about building partnerships, driving growth, and delivering exceptional customer experiences. If you have a strong marketing background and a desire to make a positive impact, we want to hear from you. Join us in shaping the future of banking and grow your career with NatWest Group.
- Develop and implement marketing strategies that support the overall business objectives of NatWest Group.
- Collaborate with various departments within the organization to understand their needs and incorporate them into marketing plans.
- Identify and build relationships with external partners to increase brand awareness and customer acquisition.
- Conduct market analysis and research to identify trends and opportunities for growth.
- Monitor and analyze marketing performance metrics to track success and make data-driven recommendations.
- Work closely with the sales team to ensure marketing efforts are aligned with their goals and initiatives.
- Manage and allocate budget effectively to maximize return on investment.
- Create and deliver compelling marketing campaigns and initiatives that drive customer engagement and retention.
- Stay up-to-date with industry trends and best practices to continuously improve marketing strategies.
- Foster a positive and collaborative work environment by building strong partnerships and promoting teamwork.
- Represent NatWest Group at industry events and conferences to showcase our brand and build relationships.
- Provide regular reports and updates to senior management on marketing activities and results.
- Mentor and support junior team members to enhance their skills and contribute to the overall success of the team.
- Embody NatWest Group's core values of excellence, integrity, and customer-centricity in all interactions and activities.
Bachelor's Degree In Marketing, Business Administration, Or Related Field.
Minimum Of 5 Years Of Experience In A Marketing Role, Preferably In A Financial Institution Or Related Industry.
Strong Understanding Of Marketing Principles And Strategies, Including Digital Marketing, Market Segmentation, And Brand Management.
Excellent Communication And Interpersonal Skills, With The Ability To Build And Maintain Relationships With Internal And External Stakeholders.
Proven Track Record Of Driving Successful Marketing Campaigns And Initiatives, With A Focus On Customer Acquisition And Retention.
Advertising
Strategic Planning
Project Management
Data Analysis
Market Research
Digital Marketing
Relationship Building
Brand management
Customer segmentation
Competitive analysis
Market analysis
Campaign development
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Marketing Business Partner in Edinburgh, UK is £40,000 to £60,000 per year. However, this can vary depending on factors such as the specific industry, company size, and level of experience. Some Marketing Business Partners may earn higher salaries, up to £80,000 or more, if they have extensive experience and are working in a larger or more competitive company. Additionally, bonuses and other benefits may also be included in the overall compensation package.
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NatWest Group plc is a majority state-owned British banking and insurance holding company, based in Edinburgh, Scotland.

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