
Researcher, Brand Health
We're looking for a talented Senior Researcher with strong quantitative research experience to join the Consumer Insights Brand & Emerging Experiences team. This team is charged with keeping Netflix ahead of the curve by shifting focus to previously underserved innovation areas and understanding consumers' perceptions of the Netflix brand and reputation in global markets. Define, design, execute and socialize a range of research studies that build a strong understanding of existing and future audiences and their experiences around the world. Leverage brand health tracking data to provide relevant insights to strengthen narratives (e.g., MarComms, Policy, etc.) and partnerships in key markets. Leverage many data types, qualitative and quantitative, 3rd party, etc., to tell cohesive stories about how Netflix can strengthen relationships with key constituencies.
A minimum of 5-7 years of experience leading research projects in a professional environment
A track record of successfully managing research engagements in the areas of brand research
Expertise in quantitative techniques for market research and measurement
Hands-on experience conducting end-to-end survey research, including questionnaire development, programming, sample management
Global research experience is highly preferred but not required
Regression analysis
Time Management Skills
Creative and analytical skills
Drivers analysis
Sample management
Social data analysis
Driven and self-motivated
Prioritizing skills
Adaptability
Problem-solving and resourcefulness
Detail Oriented and Organized
Written & verbal communication
Multi tasker
According to JobzMall, the average salary range for a Researcher, Brand Health in 100 Winchester Cir, Los Gatos, CA 95032, USA is $75,000 to $95,000 per year. This salary range may vary based on experience, qualifications, and specific job responsibilities.
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Netflix, Inc. operates as an Internet subscription service company, which provides subscription service streaming movies and TV episodes over the Internet and sending DVDs by mail. The company operates its business through the following segments: Domestic streaming, International streaming and Domestic DVD. Netflix obtains content from various studios and other content providers through fixed-fee licenses, revenue sharing agreements and direct purchases. It markets its service through various channels, including online advertising, broad-based media, such as television and radio, as well as various partnerships.

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