Welcome to Petco, where we strive to improve the lives of pets and their owners every day. We are currently seeking a highly skilled and dedicated Specialist, Offsite Media to join our growing team. As a Specialist, Offsite Media, you will play a crucial role in managing our offsite media campaigns to drive brand awareness and increase sales. To excel in this role, you must possess a strong understanding of media planning and buying, as well as the ability to think strategically and deliver results. If you are passionate about pets and have a knack for media, we would love to hear from you!
- Develop and implement offsite media campaigns to increase brand awareness and drive sales for Petco.
- Monitor and analyze campaign performance, making adjustments as needed to ensure successful outcomes.
- Conduct market research and stay up-to-date on industry trends and best practices in media planning and buying.
- Collaborate with cross-functional teams to ensure cohesive and effective messaging across all offsite media channels.
- Manage relationships with external media partners to negotiate rates and secure optimal placements.
- Create and manage budgets for offsite media campaigns, ensuring cost-effectiveness and ROI.
- Conduct regular competitor analysis to identify opportunities for improvement and differentiation.
- Use data and insights to inform decision making and optimize offsite media strategies.
- Communicate campaign updates and results to stakeholders, including senior management.
- Stay informed on Petco's products, services, and initiatives to effectively promote them through offsite media channels.
- Continuously seek ways to improve processes and strategies to enhance overall performance.
- Represent Petco in a professional and positive manner when interacting with external partners and vendors.
- Adhere to company policies, procedures, and brand standards at all times.
- Train and mentor junior team members to develop their skills and knowledge in offsite media management.
- Embody Petco's mission and values by promoting responsible pet ownership and advocating for the well-being of animals.
In-Depth Knowledge Of Offsite Media Strategies And Tactics: A Specialist, Offsite Media At Petco Should Possess A Strong Understanding Of Various Offsite Media Channels Such As Display Advertising, Social Media Advertising, And Programmatic Buying. They Should Also Be Familiar With The Latest Trends And Best Practices In The Industry.
Experience In Developing And Implementing Successful Offsite Media Campaigns: The Ideal Candidate Should Have Previous Experience In Planning, Executing, And Optimizing Offsite Media Campaigns. This Includes Setting Campaign Goals, Targeting The Right Audience, And Measuring And Reporting On Campaign Performance.
Proficiency In Data Analysis And Reporting: As Offsite Media Campaigns Are Heavily Data-Driven, A Specialist Should Have Advanced Skills In Data Analysis And Reporting. This Includes The Ability To Interpret Data, Identify Trends, And Make Data-Driven Recommendations For Campaign Improvements.
Strong Project Management Skills: Offsite Media Campaigns Involve Coordination With Multiple Teams And Stakeholders, Making Project Management Skills Essential For Success In This Role. A Specialist Should Be Able To Manage Timelines, Budgets, And Resources Effectively To Deliver Campaigns On Time And Within Budget.
Excellent Communication And Collaboration Skills: The Role Of A Specialist, Offsite Media At Petco Requires Constant Communication And Collaboration With Various Internal Teams, External Partners, And Vendors. Therefore, Strong Interpersonal And Communication Skills Are Crucial To Effectively Convey Ideas, Negotiate Partnerships, And Build Strong Working Relationships.
Graphic Design
Video Editing
Photography
Content Creation
Digital Marketing
Event Planning
Branding
Social media management
Copywriting
Media Production
SEO Optimization
Influencer
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Specialist, Offsite Media in San Antonio, TX, USA is $50,000 - $70,000 per year. This can vary depending on factors such as experience, education, and the specific company or industry the specialist is working in.
Apply with Video Cover Letter Add a warm greeting to your application and stand out!
Petco Animal Supplies, Inc., or simply Petco, is an American pet retailer in the United States, with corporate offices in San Diego and San Antonio. Petco sells pet products and services, as well as certain types of live animals; fish, reptiles, small birds, hamsters, guinea pigs, and mice for adoption. Pet services include grooming and dog training. The company also owns the naming rights to the Petco Park baseball stadium, which is home of the San Diego Padres. As of 2017, the company operates more than 1,500 locations across the United States and Mexico, including more than 85 Unleashed by Petco locations, which is a smaller-format neighborhood brand-launched, spa services, and an online shopping destination at petco.com.
Get interviewed today!
JobzMall is the world‘ s largest video talent marketplace.It‘s ultrafast, fun, and human.
Get Started