Pottery Barn

Analyst, Search Engine Marketing

Pottery Barn

San Francisco, CA, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Pottery Barn is currently looking for an enthusiastic, detail-oriented Analyst, Search Engine Marketing to join our team. Our ideal candidate is a self-starter with excellent analytical abilities and a passion for digital marketing. The successful candidate will be responsible for developing and implementing search engine marketing strategies, optimizing campaigns, and analyzing performance to meet business objectives.The ideal candidate should possess a Bachelor's degree in a related field (e.g. marketing, communications, business, etc.) and at least two years of experience in search engine marketing or related field. Knowledge of search engine optimization (SEO) and pay-per-click (PPC) strategies, as well as experience with web analytics tools such as Google Analytics, are a plus.The successful candidate will join our team of marketing professionals in developing and executing effective search engine marketing campaigns. If you're looking for an exciting role in a vibrant and innovative organization, this is the perfect opportunity for you!

Responsibilities:

  1. Develop and implement search engine marketing strategies to meet business objectives.
  2. Optimize campaigns and analyze performance.
  3. Monitor and report on campaign success.
  4. Utilize web analytics tools such as Google Analytics to track and analyze data.
  5. Utilize search engine optimization (SEO) and pay-per-click (PPC) strategies.
  6. Collaborate with marketing professionals to develop and execute effective search engine marketing campaigns.
  7. Monitor industry trends and developments and adjust strategies accordingly.
  8. Maintain an up-to-date understanding of search engine marketing best practices.
  9. Provide data-driven insights and recommendations to improve campaign performance.
Where is this job?
This job is located at San Francisco, CA, USA
Job Qualifications
  • Strong Analytical Skills

  • Excellent Communication And Organizational Skills

  • Knowledge Of Search Engine Marketing (Sem) And Optimization Strategies

  • Proficient In Ms Excel

  • Familiarity With Bid Management Tools

  • Experience With Web Analytics Tools Such As Google Analytics

  • Ability To Work Well Independently And As Part Of A Team

  • Ability To Multitask And Prioritize Work

Required Skills
  • Research

  • Google Analytics

  • Data Analysis

  • Campaign Management

  • Budget management

  • Adwords

  • SEO

  • Reporting

  • SEM

  • Market analysis

  • Conversion optimization

  • Bing Ads

  • Content optimization

  • Customer Insights

  • Keyword Analysis

Soft Skills
  • Communication

  • Leadership

  • Negotiation

  • Time management

  • creativity

  • Organization

  • Critical thinking

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Analyst, Search Engine Marketing in San Francisco, CA, USA is $45,000 to $160,000 per year. This range is based on the experience and qualifications of the individual analyst.

Additional Information
Pottery Barn is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedNovember 13th, 2023
Apply BeforeMay 22nd, 2025
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About Pottery Barn

Pottery Barn is an American upscale home furnishing store chain and e-commerce company, with retail stores in the United States, Canada, Mexico and Australia. Pottery Barn is a wholly owned subsidiary of Williams-Sonoma, Inc. The company is headquartered in San Francisco, California. Pottery Barn also operates several specialty stores such as Pottery Barn Kids and Pottery Barn Teen. It has three retail catalogues: the traditional Pottery Barn catalogue; Pottery Barn Bed + Bath to focus on its bed and bath lines; and one for outdoor furniture.

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