eMarketing Coordinator

Are you a savvy marketer with a passion for digital strategies? Do you have a keen eye for design and a love for home decor? Pottery Barn is seeking an eMarketing Coordinator to join our team and elevate our online presence. As a leader in the home furnishings industry, we are looking for a dynamic individual who can bring their expertise in e-commerce and digital marketing to help drive our brand forward. If you have a creative mindset, strong analytical skills, and a deep understanding of online consumer behavior, we want to hear from you!

1. Develop and implement digital marketing strategies to increase brand awareness and drive sales for Pottery Barn's e-commerce platform.
2. Plan and execute email marketing campaigns, utilizing segmentation and personalization to optimize engagement and conversion rates.
3. Monitor and analyze website traffic and user behavior using Google Analytics to identify opportunities for improvement and make data-driven decisions.
4. Collaborate with cross-functional teams including design, merchandising, and IT to ensure a cohesive and effective digital strategy.
5. Create and manage social media content and campaigns to engage with customers and promote Pottery Barn's products and brand.
6. Stay up-to-date on industry trends and emerging technologies to continuously improve and innovate Pottery Barn's digital marketing efforts.
7. Conduct market research and competitive analysis to identify new opportunities and stay ahead of industry trends.
8. Write and edit compelling copy for various digital channels, ensuring consistent brand messaging and tone.
9. Manage relationships with external partners and vendors to execute digital campaigns and initiatives.
10. Monitor and report on key metrics and KPIs to measure the success of digital marketing efforts and make recommendations for improvement.

According to JobzMall, the average salary range for a eMarketing Coordinator in San Francisco, CA, USA is $55,000 - $70,000 per year. However, salaries can vary depending on factors such as experience, skills, and the specific company or industry.

Pottery Barn is an American upscale home furnishing store chain and e-commerce company, with retail stores in the United States, Canada, Mexico and Australia. Pottery Barn is a wholly owned subsidiary of Williams-Sonoma, Inc. The company is headquartered in San Francisco, California. Pottery Barn also operates several specialty stores such as Pottery Barn Kids and Pottery Barn Teen. It has three retail catalogues: the traditional Pottery Barn catalogue; Pottery Barn Bed + Bath to focus on its bed and bath lines; and one for outdoor furniture.