Senior Director, Hotel Industry Marketing & Communications
Are you a forward-thinking, strategic leader with a passion for the hospitality industry? Do you have a proven track record of driving growth through innovative marketing and communications strategies? Priceline is seeking a highly experienced and dynamic individual to join our team as the Senior Director of Hotel Industry Marketing & Communications. In this role, you will be responsible for developing and executing our marketing and communications plans for the hotel industry, driving brand awareness and revenue growth. If you have a strong understanding of the hotel industry and thrive in a fast-paced, collaborative environment, we want to hear from you. Join us in shaping the future of travel and the hotel industry.
- Develop and implement comprehensive marketing and communications strategies for the hotel industry, in line with company goals and objectives.
- Drive brand awareness and increase revenue through innovative and effective marketing campaigns and initiatives.
- Conduct thorough market research and analysis to identify industry trends and opportunities, and use this information to inform marketing and communication strategies.
- Collaborate with cross-functional teams to ensure alignment and integration of marketing and communication efforts with other departments, such as sales and product development.
- Establish and maintain relationships with key stakeholders in the hotel industry, including hotel partners and industry associations.
- Stay up-to-date with industry news and developments, and use this information to continuously improve marketing and communication strategies.
- Oversee the planning and execution of events and conferences to promote the company and its services to the hotel industry.
- Create and manage budgets for marketing and communication initiatives, ensuring cost-effectiveness and maximum ROI.
- Develop and maintain strong relationships with media outlets and influencers to increase brand visibility and credibility.
- Monitor and analyze the effectiveness of marketing and communication efforts, and make adjustments as needed to achieve desired results.
- Lead and mentor a team of marketing and communication professionals, providing guidance, feedback, and support to help them achieve their goals.
- Stay informed on industry regulations and compliance requirements, and ensure all marketing and communication efforts are in line with these guidelines.
- Act as a subject matter expert on the hotel industry, keeping abreast of trends, challenges, and opportunities that may impact the company's marketing and communication strategies.
- Represent the company at industry events, speaking engagements, and other public forums to promote the company's brand and thought leadership.
Extensive Experience In The Hotel Industry: A Senior Director In This Role Should Have A Deep Understanding And Knowledge Of The Hotel Industry, Including Current Trends, Challenges, And Competitive Landscape. This Experience Can Come From Working In A Senior Marketing Or Communications Role Within A Hotel Brand Or From A Similar Role In A Travel Or Hospitality Company.
Strong Leadership And Management Skills: As A Senior Role, The Senior Director Of Hotel Industry Marketing & Communications Should Have Exceptional Leadership And Management Skills To Effectively Lead A Team Of Marketing And Communications Professionals. This Includes The Ability To Set Strategic Direction, Delegate Tasks, And Provide Guidance And Support To Team Members.
Excellent Communication And Interpersonal Skills: The Role Of Senior Director, Hotel Industry Marketing & Communications Will Require Strong Communication Skills To Effectively Collaborate With Internal Teams, External Partners, And Stakeholders. This Includes Strong Written And Verbal Communication, As Well As The Ability To Build And Maintain Relationships.
Proven Track Record Of Developing Successful Marketing And Communications Strategies: Candidates For This Role Should Have A Strong Track Record Of Developing And Implementing Successful Marketing And Communications Strategies In The Hotel Industry. This Includes Experience With Both Traditional And Digital Marketing Tactics, As Well As Crisis Communications Management.
Results-Driven And Analytical Mindset: A Senior Director In This Role Should Have A Results-Driven And Analytical Mindset, With The Ability To Track And Measure The Success Of Marketing And Communications Initiatives. This Includes Experience With Data Analysis And Reporting, As Well As The Ability To Use Data To Inform Future Strategies And Decisions.
Marketing Strategy
Budget management
Content Creation
Event Planning
Public Relations
Social media management
Brand management
Team Leadership
Digital advertising
Market analysis
Customer Experience
Crisis
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Director, Hotel Industry Marketing & Communications in Orlando, FL, USA is between $140,000-$200,000 per year. This salary range can vary depending on the specific job responsibilities, experience level, and company size. Some factors that may impact salary include the candidate's education, certifications, and previous job experience in the hotel industry.
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Priceline.com is an online travel agency for finding discount rates for travel-related purchases such as airline tickets and hotel stays. The company facilitates the provision of travel services from its suppliers to its clients.
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