Brand Marketing Specialist

Welcome to Procter & Gamble, where we are dedicated to making everyday life better for our consumers through our diverse portfolio of trusted and well-loved brands. We are currently seeking a highly motivated and creative individual to join our team as a Brand Marketing Specialist. As a Brand Marketing Specialist, you will play a vital role in driving the success of our brands through developing and executing effective marketing strategies. We are looking for someone with a strong passion for consumer insights and a keen understanding of the ever-evolving market trends. If you thrive in a fast-paced and collaborative environment, have a strong business acumen, and are passionate about building and growing brands, we invite you to apply for this exciting opportunity.

1. Develop and implement marketing strategies for assigned brands to drive growth and increase market share.
2. Conduct market research and analyze consumer insights to identify key trends and opportunities for brand development.
3. Collaborate with cross-functional teams including sales, product development, and advertising to develop and execute integrated marketing campaigns.
4. Create and manage budgets for marketing initiatives, ensuring cost-effective and efficient use of resources.
5. Monitor and track brand performance metrics to measure the effectiveness of marketing strategies.
6. Stay up-to-date with industry trends and competitors' activities to inform brand strategy and identify areas for improvement.
7. Develop and maintain strong relationships with key stakeholders, including internal teams and external partners.
8. Act as a brand ambassador and ensure consistency of brand messaging and image across all channels.
9. Plan and execute product launches, including coordinating with various teams and managing timelines.
10. Identify and recommend new marketing opportunities and tactics to reach target consumers and increase brand awareness.
11. Prepare and present regular reports to management on brand performance and marketing initiatives.
12. Stay abreast of consumer and market trends to continuously adapt and improve brand strategies.
13. Collaborate with sales teams to develop and implement effective trade marketing programs.
14. Manage and prioritize multiple projects and deadlines in a fast-paced environment.
15. Foster a positive and collaborative work environment, working with team members to achieve shared goals and objectives.
16. Represent the company at industry events and conferences to network and promote brand awareness.

According to JobzMall, the average salary range for a Brand Marketing Specialist in Cincinnati, OH, USA is $50,000 - $70,000 per year. However, this can vary depending on factors such as the size and industry of the company, the candidate's level of experience, and the specific responsibilities of the role. Some companies may offer higher salaries for more senior or specialized roles, while others may offer lower salaries for entry-level positions. Additionally, salaries may also be affected by the cost of living in Cincinnati compared to other cities.

The Procter & Gamble Company is an American multinational consumer goods corporation headquartered in downtown Cincinnati, Ohio, founded in 1837 by English American William Procter and Irish American James Gamble. Procter & Gamble Co. engages in the provision of branded consumer packaged goods to its consumers. It operates through the following segments: Beauty, Hair, and Personal; Grooming; Health Care; Fabric Care and Home Care; and Baby, Feminine and Family Care. The Beauty, Hair, and Personal segment sells skin and personal care products, cosmetics, antiperspirant and deodorant, personal cleansing, hair care and color, and prestige products under the Head & Shoulders, Olay, Pantene, and Wella brands.