Group Marketing Manager

Welcome to the exciting world of Starbucks, where coffee is not just a drink, but a way of life. As the Group Marketing Manager, you will have the opportunity to drive the success of one of the most iconic and globally recognized brands in the world. We are seeking a highly motivated and experienced individual with a passion for marketing and a strong understanding of consumer behavior. If you are a strategic thinker, a creative problem solver, and a natural leader, we want you to join our team and help us continue to elevate the Starbucks brand.

1. Develop and implement strategic marketing plans that align with the overall company objectives and drive brand awareness and growth.
2. Conduct market research and gather insights on consumer behavior, trends, and preferences to inform marketing strategies and campaigns.
3. Lead and manage a team of marketing professionals, providing guidance, feedback, and support to ensure effective and efficient execution of marketing initiatives.
4. Collaborate with cross-functional teams such as product development, operations, and finance to ensure alignment and integration of marketing plans with other business functions.
5. Develop and manage marketing budgets, ensuring efficient and effective use of resources while maximizing ROI.
6. Identify and evaluate new marketing opportunities and partnerships to expand the reach and impact of the Starbucks brand.
7. Monitor and analyze marketing campaign performance, making data-driven recommendations for optimization and improvement.
8. Ensure compliance with brand standards and guidelines across all marketing channels and materials.
9. Stay updated on industry trends, competitor activities, and consumer insights to continuously improve and innovate marketing strategies.
10. Foster a positive and collaborative work environment, promoting teamwork, open communication, and a strong sense of purpose and belonging among team members.

According to JobzMall, the average salary range for a Group Marketing Manager in Seattle, WA, USA is between $96,000 and $140,000 per year. This range may vary depending on factors such as the size and industry of the company, the level of experience of the individual, and the specific responsibilities and goals of the role.

Starbucks Corporation is an American coffee company and coffeehouse chain. Starbucks Corp. engages in the manufacture and sale of coffee and tea. It operates through the following segments: Americas; Europe, Middle East, and Africa; China/Asia Pacific; and Channel Development. Its brand portfolio includes Starbucks Coffee, Seattle's Best Coffee, Tazo Tea, Evolution Fresh, La Boulange, and Torrefazione Italia Coffee.