Director of Creative and Brand Strategy

Are you a creative and strategic thinker with a passion for branding and marketing? Then we have the perfect opportunity for you! The State of Colorado is seeking a Director of Creative and Brand Strategy to lead our innovative and impactful brand initiatives. As the Director, you will be responsible for developing and implementing creative strategies to enhance the state's image and promote our mission. We are looking for a driven and experienced individual with a strong understanding of branding, marketing, and communication. If you are ready to make a meaningful impact on the state of Colorado, then we want you on our team.

1. Develop and implement creative strategies to enhance the state's image and promote our mission.
2. Oversee all branding and marketing initiatives, ensuring consistency and effectiveness across all channels.
3. Lead and manage a team of creative professionals, providing guidance and direction to achieve department goals.
4. Collaborate with various departments and stakeholders to understand their needs and develop creative solutions to meet their objectives.
5. Conduct market research and stay up-to-date with industry trends to inform branding and marketing strategies.
6. Create and maintain brand guidelines and standards to ensure consistency in messaging and visual identity.
7. Develop and manage budgets for branding and marketing initiatives, ensuring cost-effectiveness and efficient use of resources.
8. Utilize data and analytics to measure the success of branding and marketing campaigns and make adjustments as needed.
9. Stay informed about relevant laws and regulations related to branding and marketing, ensuring compliance in all initiatives.
10. Represent the state of Colorado at events and conferences, promoting our brand and networking with industry professionals.
11. Continuously evaluate and improve branding and marketing strategies to ensure they align with the state's mission and goals.
12. Serve as a brand ambassador and advocate, promoting the state's image and values internally and externally.
13. Collaborate with external agencies and vendors to develop and execute branding and marketing campaigns.
14. Maintain positive relationships with key stakeholders and partners, fostering collaboration and support for branding and marketing initiatives.
15. Proactively identify and address potential challenges or issues that may impact the state's brand and reputation.

According to JobzMall, the average salary range for a Director of Creative and Brand Strategy in Denver, CO, USA is between $110,000 to $150,000 per year. However, the salary can vary depending on factors such as the size and industry of the company, the candidate's experience and qualifications, and the scope of responsibilities for the role. Additionally, bonuses and other forms of compensation may also impact the overall salary package for this position.

Colorado, a western U.S. state, has a diverse landscape of arid desert, river canyons and snow-covered Rocky Mountains, which are partly protected by Rocky Mountain National Park. Elsewhere, Mesa Verde National Park features Ancestral Puebloan cliff dwellings. Perched a mile above sea level, Denver, Colorado’s capital and largest city, features a vibrant downtown area.