State of Florida

Tallahassee Lottery Marketing Specialist

State of Florida

Tallahassee, FL, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

Are you a marketing professional with a passion for strategy, creativity, and collaboration? Are you looking for a rewarding career with the opportunity to make a significant impact? If so, we have an exciting opportunity for you as a Tallahassee Lottery Marketing Specialist at the State of Florida.In this role, you will be responsible for developing and implementing marketing strategies to promote the Florida Lottery in the Tallahassee area. You will work closely with a team of marketing professionals to create innovative campaigns and initiatives that drive brand awareness and increase ticket sales.To excel in this position, you must have a strong understanding of marketing principles and techniques, as well as excellent communication and project management skills. A creative mindset and a passion for the lottery industry are also essential.If you are ready to use your marketing expertise to help the Florida Lottery reach new heights, we encourage you to apply for this exciting opportunity. Join our team and be a part of making dreams come true for lottery players throughout the state.

  1. Develop and implement marketing strategies to promote the Florida Lottery in the Tallahassee area.
  2. Collaborate with a team of marketing professionals to create innovative campaigns and initiatives.
  3. Drive brand awareness and increase ticket sales through effective marketing tactics.
  4. Utilize a strong understanding of marketing principles and techniques to achieve desired results.
  5. Manage multiple projects simultaneously and ensure timely completion.
  6. Work closely with cross-functional teams to ensure alignment and integration of marketing efforts.
  7. Research and analyze market trends and consumer behavior to identify new opportunities for growth.
  8. Develop and maintain relationships with key stakeholders, including lottery retailers and media partners.
  9. Monitor and track campaign performance to make data-driven decisions for future marketing efforts.
  10. Stay up-to-date with industry developments and trends to continuously improve marketing strategies.
  11. Cultivate a creative mindset and bring fresh ideas to the table for marketing initiatives.
  12. Communicate effectively with internal and external stakeholders to ensure consistent messaging and branding.
  13. Take ownership of projects and initiatives, demonstrating a high level of accountability and responsibility.
  14. Represent the Florida Lottery in a professional manner and uphold the organization's values.
  15. Use marketing expertise to help the Florida Lottery achieve its mission of making dreams come true for players.
Where is this job?
This job is located at Tallahassee, FL, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Communications, Or Related Field

  • Minimum Of 2 Years Experience In Marketing, Preferably In The Lottery Or Gaming Industry

  • Strong Understanding Of Digital Marketing Strategies And Analytics

  • Excellent Written And Verbal Communication Skills

  • Ability To Work Independently And As Part Of A Team, Managing Multiple Projects And Deadlines Effectively

Required Skills
  • Advertising

  • Graphic Design

  • Social Media

  • Marketing Strategy

  • Market Research

  • Event Planning

  • Public Relations

  • Branding

  • Email Marketing

  • Copywriting

  • Promotional Campaigns

  • Data

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Teamwork

  • Active Listening

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Tallahassee Lottery Marketing Specialist in Tallahassee, FL, USA is $46,000 to $61,000 per year. However, this can vary depending on the specific job responsibilities, experience level, and company. Some Lottery Marketing Specialists may also receive bonuses or commission based on their performance.

Additional Information
State of Florida is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedMay 2nd, 2024
Apply BeforeMay 22nd, 2025
This job posting is from a verified source. 
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About State of Florida

Florida is the southeasternmost U.S. state, with the Atlantic on one side and the Gulf of Mexico on the other. It has hundreds of miles of beaches. The city of Miami is known for its Latin-American cultural influences and notable arts scene, as well as its nightlife, especially in upscale South Beach. Orlando is famed for theme parks, including Walt Disney World.

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