Welcome to the world of T-Mobile - a fast-paced, dynamic and innovative company that is revolutionizing the way people stay connected. As a Segment Marketing Manager, you will play a critical role in shaping and executing our marketing strategies for specific target markets. We are looking for a results-driven, strategic thinker with a passion for customer insights and a knack for identifying and capitalizing on market opportunities. If you have a proven track record of launching successful marketing campaigns and possess a deep understanding of customer segmentation, we want to hear from you. Join us at T-Mobile and be a part of a team that is disrupting the wireless industry.
- Develop and execute marketing strategies for specific target markets to drive customer acquisition and retention.
- Conduct market research and analysis to identify customer needs and preferences within assigned segments.
- Collaborate with cross-functional teams including product, sales, and creative to develop integrated marketing campaigns.
- Monitor and analyze market trends, competitive landscape, and customer insights to inform marketing strategies.
- Create and manage segment-specific marketing budgets and ensure campaigns are delivered on time and within budget.
- Utilize data and analytics to measure and track the effectiveness of marketing campaigns and adjust strategies as needed.
- Build and maintain strong relationships with key stakeholders and partners to drive alignment and collaboration.
- Identify and capitalize on market opportunities to drive business growth and increase market share.
- Stay up-to-date on industry trends, technologies, and best practices to continuously improve marketing strategies.
- Lead and mentor a team of segment marketing specialists, providing guidance and support in achieving goals and objectives.
Bachelor's Degree In Marketing, Business Administration, Or Related Field.
Minimum Of 3-5 Years Of Experience In Marketing, Preferably In A Similar Role Within The Telecommunications Industry.
Proven Track Record Of Developing And Executing Successful Segment Marketing Strategies.
Strong Understanding Of Market Segmentation And Customer Insights, With The Ability To Use Data And Analytics To Drive Decision-Making.
Excellent Communication And Collaboration Skills, With The Ability To Work Cross-Functionally With Various Teams And Stakeholders.
Digital Marketing
Event Planning
Data Analytics
Brand management
Marketing budgeting
Customer segmentation
Market analysis
Campaign development
Product positioning
Competitive research
Targeting Strategy
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Segment Marketing Manager in Frisco, TX, USA is between $80,000 and $120,000 per year. This may vary depending on the specific company, industry, and level of experience of the individual.
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T-Mobile is the brand name used by the mobile communications subsidiaries of the German telecommunications company Deutsche Telekom AG. T-Mobile’s customers benefit from its unmatched combination of value and quality, unwavering obsession with offering them the best possible service experience and undisputable drive for disruption that creates competition and innovation in wireless and beyond.
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