Segment Marketing Manager

Are you a highly motivated and results-driven individual with a passion for marketing? Do you have a strong understanding of consumer behavior and market trends? If so, T-Mobile is looking for a talented Segment Marketing Manager to join our dynamic team! As a Segment Marketing Manager, you will be responsible for developing and executing marketing strategies that target specific customer segments, driving growth and revenue for our company. We are seeking a candidate who is a strategic thinker, has excellent communication skills, and is able to thrive in a fast-paced and ever-changing environment. If you have a passion for innovation and an entrepreneurial mindset, we encourage you to apply for this exciting opportunity!

1. Develop and execute segment-specific marketing strategies that align with the company's overall goals and objectives.
2. Conduct thorough market research and analysis to understand customer behavior, needs, and preferences within the target segments.
3. Collaborate with cross-functional teams, including product development, sales, and advertising, to ensure cohesive and effective marketing campaigns.
4. Monitor market trends and competition to identify opportunities and potential risks for the company.
5. Create and manage budgets for segment marketing initiatives and ensure efficient use of resources.
6. Utilize various marketing channels, including digital, social media, and traditional media, to reach and engage with target segments.
7. Develop and maintain relationships with key stakeholders and external partners to support marketing efforts.
8. Track and analyze marketing campaign performance and make data-driven recommendations for optimization.
9. Stay updated on industry best practices and innovations to continuously enhance marketing strategies.
10. Act as a brand ambassador for T-Mobile, ensuring consistent messaging and brand positioning across all segment-specific marketing initiatives.
11. Train and mentor junior marketing team members and provide guidance on segment marketing strategies.
12. Proactively identify and address any challenges or roadblocks in the execution of marketing plans.
13. Foster a culture of innovation and creativity within the segment marketing team.
14. Represent the company at industry events and conferences to promote brand awareness and gather insights.

According to JobzMall, the average salary range for a Segment Marketing Manager in Overland Park, KS, USA is approximately $70,000 to $110,000 per year. However, this can vary depending on factors such as experience, qualifications, and the specific company or industry the individual is working in.

T-Mobile is the brand name used by the mobile communications subsidiaries of the German telecommunications company Deutsche Telekom AG. T-Mobile’s customers benefit from its unmatched combination of value and quality, unwavering obsession with offering them the best possible service experience and undisputable drive for disruption that creates competition and innovation in wireless and beyond.