
Email Marketing Strategist
Assisting in the development of digital marketing and contact strategy through the coordination of activities to maximize revenue and lead generation opportunities. Implement specific digital marketing strategies for key marketing initiatives by partnering with stakeholders, creating a program plan, managing tasks and timelines, organizing and facilitating operating mechanisms to ensure successful rollouts and implementations. Develop and execute new innovative solutions to enhance the online customer journey to gain a competitive advantage. Collaborate with the Digital Marketing and Regional Marketing teams on the strategy, design, and development of digital campaigns and assets that will increase revenue and improve lead generation conversion. Leverage web analytics to track campaign results and uncover relevant insights, content gaps, and opportunities for purposeful online dialogs within target communities.
3 to 5 years’ experience with emphasis on digital marketing, eMail campaigns, and digital lead generation programs preferred
Experience with Marketing Automation using one of the major marketing automation platforms
2-3 years of hands-on experience with a major ESP (Email Service Provider)
Experience with IBM Silverpop / Acoustic a big plus.
Eloqua
Marketo
Pardot
Web analytics
Data Mapping
ROI analysis
Time Management Skills
Unica Campaign
Process Improvement
Strategic Thinker
Communication Skills
Detail Oriented and Organized
Multi-tasking
According to JobzMall, the average salary range for a Email Marketing Strategist in 1726 Hyclone Dr, Logan, UT 84321, USA is $66,000 to $100,000 per year. This salary range may vary depending on the company, the job requirements, and the job location.
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Thermo Fisher Scientific is a U.S.-based provisioner of scientific instrumentation, reagents and consumables, and software and services to healthcare, life science, and other laboratories in academia, government, and industry.

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