
Global Demand Generation Manager - Purification & Pharma Analytics
Welcome to Thermo Fisher Scientific, a world leader in serving science and improving lives. We are seeking a driven and experienced Global Demand Generation Manager to join our Purification & Pharma Analytics team. As a key member of our global marketing team, you will play a crucial role in driving demand and revenue for our purification and analytics products in the pharmaceutical industry. We are looking for a talented individual with a strong background in demand generation, a passion for science, and the ability to collaborate effectively with cross-functional teams. If you are a results-oriented and strategic marketer with a keen understanding of the global pharma market, we invite you to join our dynamic and innovative organization.
- Develop and implement global demand generation strategies to drive revenue growth for purification and analytics products in the pharmaceutical industry.
- Collaborate with cross-functional teams, including product management, sales, and regional marketing, to ensure alignment and execution of demand generation plans.
- Conduct market research and analysis to identify key trends and opportunities in the global pharma market.
- Utilize various marketing channels and tactics, such as email campaigns, webinars, and events, to generate leads and nurture relationships with potential customers.
- Create compelling marketing content, including email copy, landing pages, and social media posts, to effectively communicate the value of our products and services.
- Monitor and analyze demand generation metrics to measure the effectiveness of campaigns and make data-driven recommendations for improvement.
- Stay up-to-date with industry trends and best practices in demand generation to continuously optimize strategies and tactics.
- Manage demand generation budget and allocate resources effectively to achieve desired results.
- Collaborate with sales teams to understand customer needs and provide them with necessary tools and materials to support sales efforts.
- Represent Thermo Fisher Scientific at industry events and conferences to promote our products and generate leads.
- Maintain a strong understanding of our products, services, and competitive landscape to effectively position our brand in the market.
- Train and mentor junior team members to develop their skills in demand generation and contribute to the overall success of the team.
Bachelor's Degree In Marketing, Business, Or A Related Field.
Minimum Of 5 Years Of Experience In Demand Generation, Preferably In The Purification Or Pharma Analytics Industry.
Proven Track Record Of Successfully Developing And Implementing Global Demand Generation Strategies And Campaigns.
Experience Working With Cross-Functional Teams And Managing External Agency Relationships.
Strong Analytical Skills And Ability To Use Data To Drive Decision-Making And Optimize Marketing Efforts.
Data Analysis
Marketing Strategy
Market Research
Lead Generation
Campaign Management
Content Creation
Digital Marketing
Customer segmentation
Market analysis
Sales Enablement
brand awareness
Lead
Communication
Conflict Resolution
Decision Making
Leadership
Time management
creativity
Teamwork
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Global Demand Generation Manager - Purification & Pharma Analytics is $90,000-$120,000 per year. However, this can vary based on the specific company, location, and level of experience. Some companies may offer higher salaries for this role, while others may offer lower salaries. It is important to research specific job postings and companies to get a better understanding of the salary range for this role.
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Thermo Fisher Scientific is a U.S.-based provisioner of scientific instrumentation, reagents and consumables, and software and services to healthcare, life science, and other laboratories in academia, government, and industry.

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