Toshiba

Senior Digital Marketing Strategist, Consumer Electronics Division

Toshiba

Dallas, TX, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to Toshiba, a global leader in consumer electronics. We are seeking a driven and experienced Senior Digital Marketing Strategist to join our team in the Consumer Electronics Division. As our Senior Digital Marketing Strategist, you will have the opportunity to shape our digital marketing strategies and drive the success of our consumer electronic products. We are looking for someone with a deep understanding of the digital landscape and a passion for consumer electronics. If you thrive in a fast-paced, innovative environment and have a proven track record of developing and executing successful digital marketing plans, we want to hear from you. Join us and be a part of shaping the future of Toshiba's consumer electronics division.

  1. Develop and implement innovative and effective digital marketing strategies to support the growth of Toshiba's consumer electronics division.
  2. Stay up-to-date with the latest digital marketing trends, technologies, and best practices to continuously improve and evolve our strategies.
  3. Conduct thorough market research and analysis to identify target audiences, consumer behaviors, and competitor strategies.
  4. Collaborate with cross-functional teams to understand product offerings and develop marketing plans that align with business objectives.
  5. Utilize data and analytics to track and measure the success of digital marketing campaigns, and make data-driven recommendations for future strategies.
  6. Develop and manage budgets for digital marketing initiatives, ensuring cost-effective and efficient use of resources.
  7. Oversee the creation and distribution of compelling and engaging digital content across various channels, including social media, email, and websites.
  8. Monitor and manage online reputation and respond to customer feedback and inquiries in a timely and professional manner.
  9. Lead and mentor junior digital marketing team members, providing guidance and support to help them grow and develop in their roles.
  10. Represent Toshiba's consumer electronics division at industry events and conferences, building relationships with key stakeholders and promoting our products and brand.
Where is this job?
This job is located at Dallas, TX, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Digital Media, Or Related Field.

  • Minimum Of 5 Years Of Experience In Digital Marketing, Preferably In The Consumer Electronics Industry.

  • Proven Track Record Of Developing And Executing Successful Digital Marketing Campaigns.

  • Strong Understanding Of Consumer Behavior And Trends In The Digital Space.

  • Advanced Knowledge Of Digital Marketing Tools And Platforms, Including Seo, Sem, Social Media, And Email Marketing.

Required Skills
  • Market Research

  • E-Commerce

  • Content Creation

  • Digital Analytics

  • Social media management

  • Online advertising

  • Email Marketing

  • Website optimization

  • brand strategy

  • SEO Optimization

  • Campaign planning

  • Data

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Attention to detail

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Senior Digital Marketing Strategist, Consumer Electronics Division in Dallas, TX, USA is $90,000-$120,000 per year. However, salaries may vary depending on the specific company, experience, and skills of the individual. Additionally, factors such as bonuses, benefits, and location may also impact the overall salary range.

Additional Information
Toshiba is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJune 21st, 2024
Apply BeforeMay 22nd, 2025
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About Toshiba

Toshiba Corporation is a Japanese multinational conglomerate headquartered in Tokyo, Japan. Its diversified products and services include information technology and communications equipment and systems, electronic components and materials, power systems, industrial and social infrastructure systems, consumer electronics, home appliances, medical equipment, office equipment, as well as lighting and logistics.

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