
Communications Coordinator
Welcome to Union Pacific Railroad – where we are committed to connecting communities and delivering essential goods across the country. We are currently seeking a dynamic and driven Communications Coordinator to join our team and help us effectively communicate our mission to the world. As a Communications Coordinator, you will play a critical role in creating and managing internal and external communications that reflect our company values and initiatives. This position requires a strong understanding of public relations, marketing, and social media, as well as excellent communication and project management skills. If you are a passionate and collaborative individual with a background in communications, we want to hear from you!
- Develop and implement strategic communication plans that align with the company's mission and values.
- Create and manage both internal and external communications, including press releases, social media content, and email communications.
- Collaborate with various departments and stakeholders to ensure consistent and effective messaging.
- Monitor and analyze media coverage and social media trends to identify opportunities for positive exposure.
- Maintain and update the company's website and social media platforms, ensuring they accurately reflect the company's brand and message.
- Plan and execute events and initiatives to promote the company's mission and values.
- Serve as a liaison between the company and media outlets, responding to media inquiries and coordinating interviews and statements.
- Develop and maintain relationships with key media contacts and industry influencers.
- Assist in crisis communication and reputation management plans.
- Track and report on the success of communication efforts, making adjustments as needed to improve effectiveness.
- Stay up-to-date on industry trends and best practices in communication and public relations.
- Collaborate with cross-functional teams to ensure consistent messaging and branding across all communication channels.
- Manage communication budgets and ensure that all activities are within budgetary guidelines.
- Train and educate employees on effective communication practices and company messaging.
- Act as a brand ambassador and represent the company at events and conferences.
Bachelor's Degree In Communications, Public Relations, Marketing, Or Related Field.
Minimum Of 3 Years Of Experience In A Communications Or Public Relations Role, Preferably In The Transportation Industry.
Excellent Written And Verbal Communication Skills, With The Ability To Effectively Communicate With Diverse Audiences.
Proficiency In Microsoft Office Suite And Experience With Social Media Management Platforms.
Strong Organizational And Project Management Skills, With The Ability To Manage Multiple Projects And Deadlines Simultaneously.
Crisis Management
Event Planning
Public Relations
Social media management
Brand management
Stakeholder relations
Visual communication
Research and Analysis
Writing/Editing
Multimedia Production
Marketing Strategies
Communication
Conflict Resolution
Customer Service
Emotional Intelligence
Leadership
Time management
creativity
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Communications Coordinator in El Paso, TX, USA is between $45,000 and $55,000 per year. This may vary depending on the specific industry, company, and individual's level of experience and education. Additionally, factors such as benefits, bonuses, and cost of living may also impact the salary range.
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The Union Pacific Railroad, legally Union Pacific Railroad Company and simply Union Pacific, is a freight-hauling railroad that operates 8,300 locomotives over 32,200 miles routes in 23 U.S. states west of Chicago and New Orleans.

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