VF Corporation

Marketing Skate Coordinator

VF Corporation
Costa Mesa, CA, USA
Full-TimeDepends on ExperienceEntry LevelHigh school or equivalent
Job Description

Are you passionate about skateboarding and looking for an exciting career opportunity? VF Corporation is seeking a Marketing Skate Coordinator to join our dynamic team. As a global leader in the apparel and footwear industry, VF Corporation is committed to creating innovative products that inspire and empower individuals to live their best lives. We are looking for a driven and creative individual to help us elevate our skateboarding brand and connect with our target audience. If you have a deep understanding of the skate culture, strong marketing skills, and a love for the industry, we want to hear from you. Join us in shaping the future of skateboarding and be a part of our mission to make a positive impact in the world.

  1. Develop and implement marketing strategies and initiatives for the skateboarding brand, in line with VF Corporation's overall marketing goals.
  2. Conduct market research and analysis to identify trends, consumer insights, and competition within the skateboarding industry.
  3. Collaborate with cross-functional teams, including product development, sales, and retail, to ensure brand consistency and alignment in all marketing efforts.
  4. Create and manage the skateboarding brand's social media presence, including content creation, community engagement, and influencer partnerships.
  5. Plan and execute events, activations, and collaborations to increase brand visibility and engagement with the skateboarding community.
  6. Monitor and analyze the performance of marketing campaigns and initiatives, making data-driven recommendations for future strategies.
  7. Stay up-to-date with emerging trends and developments in the skateboarding industry, and incorporate them into the brand's marketing plans.
  8. Work closely with athletes and ambassadors to build relationships and leverage their influence to promote the brand.
  9. Manage the skateboarding brand's budget and allocate resources effectively to maximize ROI.
  10. Represent the brand at industry events, trade shows, and other networking opportunities to build brand awareness and partnerships.
  11. Foster a positive and inclusive brand image, in line with VF Corporation's values, through all marketing efforts.
  12. Constantly seek out new and innovative ways to connect with the skateboarding community and drive brand loyalty.
Where is this job?
This job is located at Costa Mesa, CA, USA
Job Qualifications

  • Knowledge And Passion For Skateboarding Culture And Industry: As A Marketing Skate Coordinator, It Is Essential To Have A Deep Understanding And Interest In The Skateboarding Scene. This Includes Knowledge Of Popular Brands, Trends, And Events Within The Industry.

  • Excellent Communication And Networking Skills: The Role Of A Marketing Skate Coordinator Involves Working With Various Stakeholders Such As Athletes, Brand Ambassadors, Media Partners, And Event Organizers. Strong Communication And Networking Skills Are Crucial For Building And Maintaining Relationships With These Individuals.

  • Experience In Event Planning And Execution: Vf Corporation Often Sponsors Or Hosts Skateboarding Events, And The Marketing Skate Coordinator Will Be Responsible For Planning And Executing These Events. Previous Experience In Event Management And Logistics Is Therefore Desired For This Role.

  • Proficiency In Digital Marketing And Social Media: In Today's Digital Age, Having A Strong Online Presence Is Crucial For Any Marketing Role. The Ideal Candidate For This Position Would Have Experience In Digital Marketing And Social Media Platforms, As Well As An Understanding Of How To Leverage These Tools To Promote Skateboarding Events And Products.

  • Strong Project Management Skills: The Marketing Skate Coordinator Will Be Responsible For Managing Multiple Projects Simultaneously, Such As Event Planning, Product Launches, And Athlete Partnerships. The Ability To Prioritize Tasks, Meet Deadlines, And Handle Multiple Projects With Efficiency And Organization Is Essential For Success In This Role.

Required Skills

  • Project Management

  • Social Media

  • Networking

  • Market Research

  • Product knowledge

  • Budget management

  • Event Planning

  • Public speaking

  • Brand management

  • Team Leadership

  • Creative Thinking

  • Promotional Campaigns

Soft Skills

  • Communication

  • Conflict Resolution

  • Leadership

  • Time management

  • creativity

  • Critical thinking

  • Teamwork

  • Adaptability

  • Problem-Solving

  • Empathy

Compensation

According to JobzMall, the average salary range for a Marketing Skate Coordinator in Costa Mesa, CA, USA is between $50,000 and $60,000 per year. However, this can vary depending on factors such as experience, education, and the specific company and industry the individual is working in.

Additional Information
VF Corporation is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedApril 4th, 2024
Apply BeforeMay 22nd, 2025
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About VF Corporation

VF Corp. designs, produces, procures, markets and distributes lifestyle apparel, footwear and related products. It operates through the following segments: Outdoor & Action Sports, Jeanswear, Imagewear and Sportswear.

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