Integrated Marketing Manager

We're looking for a Senior Integrated Marketing Manager to take our customer experience to the next level. Develop, coordinate and measure integrated demand programs that drive qualified leads and marketing contribution to pipeline. Work closely with different cross-functional teams including: digital advertising, content marketing, website, social media, creative services, marketing operations, events, partner marketing, sales teams, and 3rd party vendors. Work closely with the sales organization to gain buy in for the approach and to align with their goals. Establish and report on campaign metrics and ROI; making recommendations on how to continuously build upon the program; communicate goals/results to the organization. Measure and monitor sales funnel activity, making recommendations to address coverage gaps including working closely with the inside sales team on targeted campaigns and effective follow-up.

According to JobzMall, the average salary range for a Integrated Marketing Manager in VMware Grounds, 3401 Hillview Ave, Palo Alto, CA 94304, USA is $98,500 - $114,500.

VMware, Inc. provides the development and application of virtualization technologies with x86 server-based computing, separating application software from the underlying hardware. Its virtualization infrastructure solutions, which include a suite of products designed to deliver a software-defined data center, run on industry-standard desktop computers and servers and support a wide range of operating system and application environments, as well as networking and storage infrastructures.