Paid Search & YouTube Specialist

Are you a strategic thinker with a passion for digital marketing? Do you thrive in a fast-paced environment and love staying ahead of the curve in the ever-evolving world of paid search and YouTube advertising? If so, we have an exciting opportunity for you to join our team at Vodafone as a Paid Search & YouTube Specialist.As a Paid Search & YouTube Specialist, you will be responsible for developing and executing paid search and YouTube campaigns that drive traffic, conversions, and revenue for Vodafone products and services. You will work closely with cross-functional teams to set goals, analyze data, and optimize campaigns to ensure maximum ROI.To excel in this role, you must have a strong understanding of paid search and YouTube advertising platforms, as well as a proven track record of managing successful campaigns. A passion for data analysis, excellent communication skills, and the ability to think creatively and strategically are also essential.If you are a results-driven individual with a deep understanding of digital marketing and a desire to be part of a dynamic and innovative team, we want to hear from you. Join us at Vodafone and be a part of shaping the future of digital advertising.

1. Develop and implement paid search and YouTube advertising strategies aligned with company goals and objectives.
2. Conduct thorough research and analysis to identify target audiences, keywords, and trends to inform campaign planning.
3. Manage and optimize paid search and YouTube campaigns to achieve maximum ROI.
4. Collaborate with cross-functional teams to set campaign goals, budgets, and timelines.
5. Stay up-to-date with industry developments and trends in paid search and YouTube advertising to ensure campaigns are innovative and effective.
6. Utilize data and analytics to track campaign performance, identify areas for improvement, and make data-driven decisions.
7. Create and present reports on campaign performance and make recommendations for future campaigns.
8. Monitor and analyze competitor activity to inform campaign strategy.
9. Continuously test and optimize ad copy, keywords, and targeting to improve performance.
10. Collaborate with creative teams to develop engaging and effective ad creatives.
11. Stay updated on platform changes and updates and implement them into campaigns.
12. Communicate effectively with internal stakeholders, presenting campaign strategy and results.
13. Manage relationships with external partners and vendors.
14. Stay informed on industry best practices and share knowledge with the team.
15. Take ownership of campaign budgets and ensure they are used efficiently.

According to JobzMall, the average salary range for a Paid Search & YouTube Specialist in London, UK is £25,000 to £50,000 per year. However, this can vary depending on factors such as experience, education, and the specific company or industry the specialist is working in. Additionally, bonuses and other benefits may also be included in the overall compensation package.

Vodafone Group Plc is a telecommunications company. It provides a range of services including voice, messaging, data, and fixed communications; unified communication solutions; Vodafone One Net, a converged service, which combines fixed and mobile services for various businesses; carrier voice and data products; machine-to-machine connection services; and cloud and hosting services, such as co-location, managed hosting, private and public cloud services, messaging services, and software-as-a-service applications.