Welcome to Yahoo! We are looking for a highly skilled and motivated individual to join our team as the Director of Audience Development. In this role, you will be responsible for driving growth and engagement of our audience across all platforms. As a member of our team, you will have the opportunity to work with a talented group of individuals and contribute to the success of one of the world's leading technology companies. We are seeking a candidate with a strong background in audience development and a passion for innovation. If you are a driven and creative leader with a deep understanding of digital media, we want to hear from you!
- Develop and implement strategies to drive audience growth and engagement across all platforms, including but not limited to website, mobile app, and social media.
- Collaborate with cross-functional teams to identify and capitalize on opportunities for audience expansion.
- Analyze and report on key performance metrics to track the success of audience development efforts.
- Stay current with industry trends and best practices in audience development and apply them to the company's strategy.
- Lead a team of audience development professionals, providing guidance, mentorship, and support to foster their growth and development.
- Identify and establish partnerships with relevant external organizations to reach new audiences and expand the company's reach.
- Work closely with product and content teams to ensure alignment of audience development efforts with overall company goals and objectives.
- Drive innovation and experimentation in audience development strategies to stay ahead of the competition.
- Collaborate with marketing and advertising teams to leverage audience data for targeted campaigns and promotions.
- Serve as a representative for the company at industry events and conferences to showcase our audience development efforts.
- Develop and manage budgets for audience development initiatives and ensure efficient use of resources.
Strong Analytical Skills And Experience With Data-Driven Decision Making.
Bachelor's Or Master's Degree In Marketing, Communications, Or A Related Field.
Minimum Of 7-10 Years Experience In Audience Development, Preferably In A Digital Media Or Technology Company.
Proven Track Record Of Successfully Driving Audience Growth And Engagement Through Various Channels, Including Social Media, Email, And Partnerships.
Excellent Communication And Leadership Skills, With The Ability To Collaborate Effectively With Cross-Functional Teams And Manage Multiple Projects Simultaneously.
Social Media
Data Analysis
Digital Marketing
Audience segmentation
Content Strategy
SEO/SEM
Brand management
Email Marketing
Audience Engagement
Influencer Partnerships
User Experience (UX)
Communication
Conflict Resolution
Leadership
Time management
Interpersonal Skills
Attention to detail
Teamwork
Adaptability
Problem-Solving
Decision-making
According to JobzMall, the average salary range for a Director of Audience Development is between $70,000 and $150,000 per year. However, this can vary depending on factors such as the company size, location, and years of experience. Some directors in this role may earn more than $200,000 per year.
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Yahoo! is an American web services provider headquartered in Sunnyvale, California, and owned by Verizon Media. The original Yahoo! company was founded by Jerry Yang and David Filo in January 1994 and was incorporated on March 2, 1995. Yahoo was one of the pioneers of the early Internet era in the 1990s.
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