BuzzFeed

Lead Social Media Strategist

BuzzFeed

New York, NY, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Are you a social media guru with a passion for creating engaging and shareable content? Do you have experience developing and executing successful social media strategies? If so, we want you to join our team at BuzzFeed as our Lead Social Media Strategist!In this role, you will have the opportunity to lead our social media team and drive the overall social media strategy for BuzzFeed. We are looking for someone who is creative, data-driven, and has a deep understanding of social media platforms and trends.As the Lead Social Media Strategist, you will be responsible for developing and implementing innovative strategies to grow our social media presence and engage with our audience in meaningful ways. You will also collaborate with various teams across the company to ensure our social media efforts align with our overall business goals.If you have a proven track record of building successful social media campaigns and a strong understanding of the ever-changing social media landscape, we want to hear from you! Join us at BuzzFeed and help us continue to create content that sparks conversations and makes an impact.

  • Develop and execute innovative social media strategies to grow our presence and engage with our audience on various platforms
  • Lead and manage the social media team, providing guidance and support to achieve department goals
  • Work closely with other teams, including content, marketing, and analytics, to align social media efforts with overall business objectives
  • Monitor and analyze social media trends and performance metrics to inform strategy and make data-driven decisions
  • Create and curate high-quality, engaging content for our social media channels
  • Collaborate with influencers and partners to amplify our social media reach and impact
  • Continuously stay up-to-date on new and emerging social media platforms, tools, and trends
  • Develop and maintain relationships with key stakeholders and industry professionals
  • Identify opportunities for growth and improvement within the social media department and make recommendations for implementation
  • Ensure that all social media efforts align with company brand and values
  • Monitor and respond to comments and messages on social media platforms, ensuring timely and appropriate communication with our audience
  • Stay informed on industry best practices and make recommendations for implementation within our social media strategy.
Where is this job?
This job is located at New York, NY, USA
Job Qualifications
  • Proven Track Record Of Success In Creating And Executing Social Media Strategies For A Large Media Company Or Brand.

  • Extensive Knowledge And Experience With Various Social Media Platforms, Including But Not Limited To Facebook, Twitter, Instagram, And Tiktok.

  • Strong Analytical Skills And Ability To Interpret Data To Make Informed Decisions And Optimize Social Media Campaigns.

  • Excellent Communication And Project Management Skills, With The Ability To Collaborate With Cross-Functional Teams And Manage Multiple Projects Simultaneously.

  • In-Depth Understanding Of Current Social Media Trends And Best Practices, With The Ability To Adapt And Stay Ahead Of The Curve In A Fast-Paced And Ever-Changing Digital Landscape.

Required Skills
  • Data Analysis

  • Content Creation

  • Social media management

  • Influencer Marketing

  • brand strategy

  • Creative Thinking

  • Analytics Tracking

  • Campaign planning

  • Audience Engagement

  • Trend Forecasting

  • Platform Expertise

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Attention to detail

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Lead Social Media Strategist in New York, NY, USA is between $70,000 and $110,000 per year. However, this can vary based on factors such as experience, industry, and company size. Some Lead Social Media Strategists may earn significantly higher salaries, especially if they have a strong track record of success and work for large companies or agencies.

Additional Information
BuzzFeed is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedApril 17th, 2025
Apply BeforeMay 22nd, 2025
This job posting is from a verified source. 

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About BuzzFeed

BuzzFeed, Inc. is an American Internet media, news and entertainment company with a focus on digital media; it is based in New York City.

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