Lead Social Media Strategist, Commerce

111 E 18th St, New York, NY 10003, USA

Full-TimeDepends on ExperienceMid-LevelBachelors

Job Description

Oversee Facebook, Twitter, Instagram and Tik Tok publishing, as well as push notifications for Apple News and the BuzzFeed App. Developing strategy to increase affiliate traffic from the aforementioned platforms, identifying areas of opportunity and the content + publishing strategy needed to deliver against key performance benchmarks. Collaborate on development of Buzzfeed’s strategy for commerce video. Communicate and brainstorm with content creators + Shopping team. Ideate and lead creative strategy around target events and branded opportunities. Analyze, craft and help optimize reports on social performance and trends, messaging key results to social team, as well as non-social stakeholders. Engage with BuzzFeed community across platforms Help maintain the cheery and collaborative BuzzFeed culture with a positive attitude and obsession with the things people are sharing, liking, recommending and talking about on the internet. Create ideas for Facebook, Instagram, Snapchat, Twitter, the BuzzFeed App, Apple News and more.

Where is this job?

This job is located at 111 E 18th St, New York, NY 10003, USA

Job Qualifications

5-7 years experience running social accounts for a major publisher or brand
3+ years of people management experience
Ability to leverage data to understand online customers' buying behaviors
A strong understanding of Facebook, Instagram, Twitter, etc., and why content on those platforms became popular

Required Skills

Reporting skills
Time Management Skills
Social media engagement skills
Data analysis and presentation skills
Content + publishing strategy

Soft Skills

Verbal communication
written communication
Problem Solving Skills
Detail Oriented and Organized
Multi-tasking
Adapts quickly

Compensation

According to JobzMall, the average salary range for a Lead Social Media Strategist, Commerce in 111 E 18th St, New York, NY 10003, USA is $70,000 - $90,000 per year. Salaries may vary depending on experience, qualifications, and other factors.

Additional Information

BuzzFeed is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Required LanguagesEnglish

Job PostedAugust 4th, 2021

Apply BeforeMay 22nd, 2025

This job posting is from a verified source.

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